Segun KolawoleSK
Open to opportunities

Segun Kolawole

@segunkolawole

Content and Marketing Strategist with 6 years of expertise

Nigeria

What I'm looking for

Looking for a challenging role that leverages my expertise in content and marketing strategy to drive business growth and innovation.

I'm Segun Kolawole, a seasoned content and marketing strategist with a proven track record of delivering results-driven campaigns. With 6 years of experience in the industry, I've developed a unique blend of skills in content writing, marketing, and strategy. My expertise spans planning and executing online and offline marketing campaigns, managing cross-functional teams, and creating AI-powered data aggregator products.

Throughout my career, I've worked with top brands, including ProvidusBank, Access Bank, Dangote, PZ Cussons, and Distell Africa. My achievements include a portfolio of published works, a list of successful marketing campaigns for multinational brands, and a trail of satisfied writing clients

I'm a self-starter with ambition and integrity, and I get things done. I'm passionate about staying up-to-date with the latest trends and technologies, and I'm always looking for new ways to innovate and improve my craft.

Experience

Work history, roles, and key accomplishments

Ripe Creatives logoRC
Current

Content and Strategy Lead

Ripe Creatives

Apr 2023 - Present (2 years 2 months)

Managed content and strategy for ProvidusBank’s online platforms, leading to consistent growth. Created proposals for various brands, acquiring new clients, and strategized the launch of a new product that increased sales by 20%.

Health Facts logoHF

Editor

Health Facts

Oct 2020 - Jan 2023 (2 years 3 months)

Led a team of writers to curate publications, increasing engagement and readership by 50% within six months through innovative editorial strategies.

Fiverr logoFI

Freelance Writer/Copywriter

Fiverr

Sep 2019 - Oct 2020 (1 year 1 month)

Researched and wrote multiple full-length books and articles across various topics, reaching a wide audience and enhancing client visibility.

Lovematters Africa logoLA

Contributing Writer

Lovematters Africa

Apr 2018 - Sep 2019 (1 year 5 months)

Researched and published articles on relationship education, contributing to the platform's growth and engagement among youth in Africa.

Education

Degrees, certifications, and relevant coursework

Segun hasn't added their education

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Tech stack

Software and tools used professionally

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Segun Kolawole - Content and Strategy Lead - Ripe Creatives | Himalayas