I'm a performance marketing professional with 9+ years of experience delivering paid media, SEO and digital campaigns for UAE- and US-based clients.
At Dentsu, I managed end-to-end campaigns for Nordstrom, HEB Grocery, Foot Locker, General Assembly, AT&T Cricket and Claire's across Campaign Manager 360, Google Ads, YouTube, Meta, Pinterest and TikTok. I translated client objectives into campaign strategies, monitored budgets and pacing, and used performance data to improve CTR, ROI and campaign efficiency.
I've also led SEO and paid content work for B2B clients, managed a team of four, and now support digital marketing, content, email, website and SEO initiatives for B2B and hospitality audiences in Dubai.

