At Bajaj Finserv, I owned product management for the Insurance Marketplace app and the Bajaj 3-in-1 Marketplace app, an EMI-card-based shopping platform. I improved Add-to-Cart-to-Checkout conversion by 10% through seasonal offers and product placement.
I managed the Oracle Unity X CDP platform to curate and segment customer data, then executed targeted campaigns to drive engagement and conversion. I also tracked product KPIs including GMV, transaction volume, conversion, and campaign ROI.
At Policybazaar.com, I supported acquisition and retention initiatives across insurance and financial products. I generated approximately 400K leads monthly and improved email click-to-open rate by 5% through customer behavior analysis and funnel optimization.
At Aspiring Minds, I conducted UAT on content packages and worked with Subject Matter Experts to validate assessment module design and content. I hold a Bachelor of Technology in Information Technology and Agile PMP Practitioner, Lean Six Sigma Green Belt, and Lean Six Sigma Black Belt credentials.
