Sarojini Devi

Owned the digital roadmap and assembled the full digital operation from zero, taking a clinical wellness brand from zero infrastructure to 200+ users within 28 days of launch. Created and executed end-to-end content strategy and managed SEO, email campaigns, and regulatory compliance.

Owned the end-to-end project plan for migrating the A2 website and domain following Hosting.com's acquisition of A2 Hosting, managing scope, timeline, and cut-over risk. Directed a global cross-cultural team through the brand merge and protected organic search traffic through the domain migration.

Guided a cross-functional team to plan and deliver product launches, CMS migrations, and feature rollouts on time and within scope. Served as Scrum Master for the Marketing team and oversaw pre-launch QA for web page releases.

Authored and maintained technical documentation and training materials with SMEs, ensuring content accuracy and depth. Converted and SEO-optimized over 100 technical knowledge base articles and implemented structured data and internal linking strategies.

Directed content strategy and content frameworks alongside product marketing and an SEO revamp, achieving a 40% increase in organic traffic within 8 months. Built five microsites within four months.

Delivered sessional lectures in international management and business data analytics on a part-time contract basis.

Prepared teaching materials for Comparative International Management Skills and Data Analytics in Business, collaborating with the UK program lead on course content and assignments.

Delivered lectures in programming and computing subjects, planned and reviewed curricula, and built industry collaborations. Maintained an 85%+ passing rate and achieved 90%+ positive student feedback.

Oversaw the RMIT Franchise Program's academic operations, driving student progression, quality assurance, and engagement. Built partnerships with leading tech companies to increase student internship placements.

Spearheaded end-to-end system implementations while developing and enforcing process controls to improve operational efficiency and compliance.

Directed data migration and conversion projects across multiple platforms while managing development teams. Headed large-scale data migration for Perpustakaan Negara Malaysia and engineered taxonomy structures for MAMPU.

Delivered lectures and structured course modules in Java, C++, Data Structures, and AI, creating engaging lessons that strengthened students' programming skills.

Ph.D. in Computing from Universiti Teknologi Malaysia, completed in 2022.

M.Sc. in Computer Science (Software Engineering) from University of Malaya, completed in 2007.

Completed the Generative AI: Introduction & Applications certification through Coursera.

B.Sc. in Computer Science (Hons) from Universiti Sains Malaysia, completed in 2001.