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Santiago RodriguezSR
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Santiago Rodriguez

@santiagorodriguez4

I automate revenue operations and turn account data into actionable decisions.

Canada
Message

I've improved revenue operations across Adidas Canada, Bancolombia, and Rappi by connecting customer feedback, account data, and scalable workflows.

At Rappi, I transformed payment reconciliation from a largely manual process to 98% automation and built SQL and Python tools for real-time reporting and anomaly detection across weekly transactions exceeding CAD 48M.

At Bancolombia, I managed 64 corporate accounts, led a CAD 50M+ financing package, and consistently reached 120% of commercial targets. I'm also building JUAN, an AI-powered financial management tool for SMEs.

Experience

Work history, roles, and key accomplishments

Adidas Canada logoAC
Current

Sales Operations Coordinator

Adidas Canada

May 2025 - Present (1 year 5 months)

Interact directly with customers in Adidas Canada's largest store, translating feedback and performance data into commercial and operational improvements. Supported store opening, inventory control, and preparations for a major global sporting event, exceeding sales targets by more than 110%.

Rappi logoRA

Data and Payments Analyst

Dec 2020 - Apr 2022 (1 year 4 months)

Owned relationship health and adoption across more than 6,000 partner accounts in 9 countries, leading a process transformation that moved payment reconciliation to 98% automation. Built SQL and Python-based anomaly detection and automated reporting tools, giving real-time visibility into weekly transactions exceeding CAD 48M.

Education

Degrees, certifications, and relevant coursework

University Canada West logoUW

University Canada West

Master of Business Administration (MBA), Business Administration

2024 - 2025

Grade: 3.67/4.33

Pursued a Master of Business Administration (MBA) with a GPA of 3.67/4.33, completing the program in December 2025.

Universidad del Rosario logoUR

Universidad del Rosario

Business Administration, Business Administration

2015 - 2020

Grade: 4.33/5.00

Activities and societies: 50% Merit Scholarship

Completed a Business Administration degree with a GPA of 4.33/5.00, awarded a 50% Merit Scholarship.

Tech stack

Software and tools used professionally

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