At Impress, I audited operational processes, removed pipeline bottlenecks, and built internal tracking systems and dashboards with Excel, Google Sheets, and HubSpot. I also worked with teams across departments to address legacy cases and improve logistics.
At Centro de Formación en Turismo - CENFOTUR, I managed student databases, CRM systems, and administrative workflows. I also coordinated resources and visitor flow for OpenDay events and tracked marketing campaign performance across digital and traditional channels.
At EFRINSA Grupo Logístico, I managed international freight rate negotiations and supported cargo operations that contributed to opening international market accounts. I hold a Master’s in Applied Marketing Technologies from Euncet Business School - UPC, and my thesis examined AI in digital marketing and consumer search behavior.

