Open to opportunities

Saloni Miglani

@salonimiglani

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International content marketing manager growing high-intent traffic with SEO, brand voice, and team training.

India

Message

What I'm looking for

I’m looking for a content-led role where strategy meets performance and people. I want to build brand voice, run SEO and experimentation, and coach teams to communicate with clarity and cultural sensitivity—so content drives real growth.

I’m a content marketing manager who builds scalable content systems that drive measurable growth. I accelerated high-intent user sign-ups for a crypto start-up and grew monthly site traffic 30× by using employee branding on LinkedIn as a key growth driver.

Across my roles at Headout and Juno, I developed brand-level foundations like tone-of-voice guidelines that teams follow company-wide. I also led content initiatives that improved performance—doubling sales momentum through event promotion, increasing blog traffic by 28K visits in 3 months, and strengthening email performance with strong click-through and conversion rates.

What sets me apart is the people side of content: I’ve trained 300+ employees across multiple teams in communications and cross-cultural sensitivity, and I designed practical customer messaging for real-world scenarios. I bring an international perspective, clear strategy, and hands-on coaching to make content work for both customers and teams.

Experience

Work history, roles, and key accomplishments

Content Marketing Manager

Compound

Apr 2025 - Sep 2025 (5 months)

Built and scaled a content engine that accelerated high-intent user sign-ups within 5 months and leveraged employee branding on LinkedIn to grow monthly site traffic 30x. Improved acquisition performance through content-led growth initiatives.

Content Strategy Content Engine Scaling Employee Branding Growth Marketing Web Analytics Conversion Rate Optimization Marketing Operations

Content Designer & Communications Coach

Headout

Jul 2023 - Feb 2025 (1 year 7 months)

Developed the company’s first tone of voice guidelines, adopted company-wide, and delivered communications and writing training for 300+ employees across 5 teams in 2 countries. Designed email templates for 100+ customer scenarios using A/B testing and trained 85 customer service reps on cross-cultural sensitivity.

Communications Coaching Corporate Training Email Marketing A B Testing Customer Communications Cultural Sensitivity Stakeholder Management

Senior Content Strategist

Headout

Mar 2022 - Jul 2023 (1 year 4 months)

Built content for an annual UAE travel event, driving a 4x year-over-year increase in sales. Led a team of writers to research and develop a front-page Khaleej Times ad for the event.

Content Strategy Campaign Development Event Marketing Copywriting Research Team Leadership Advertising performance reporting

Senior Content Manager

Juno

Mar 2021 - Mar 2022 (1 year)

Devised and implemented an SEO strategy with a cross-border team, growing monthly blog traffic by 28K visits in 3 months while reducing weekly costs by 80%. Crafted marketing emails with a 20% average click-through rate and 10% conversion rate.

SEO Strategy Content Marketing Email Marketing Performance Analytics Conversion Optimization Cost Optimization