
Saloni Jaiswal
@salonijaiswal1
I build data-driven social campaigns and short-form content that grow brands and engagement.
What I'm looking for
At Ethinos Digital Marketing Agency, I lead end-to-end short-form video creation and digital campaigns for brands including Max Fashion, Chinese Wok, Reynolds, Big Bowl, Finnable, and Bharat Matrimony.
I manage client relationships, align campaign messaging with brand guidelines and KPIs, and create Reels and Shorts as both on-camera talent and producer.
As an independent content creator, I've grown my Instagram following by 900% and delivered sponsored fashion, beauty, and tech content averaging 30% engagement and 5% sales conversion.
My experience also includes improving reach, conversions, footfall, CRM outcomes, and operational workflows through analytics, customer insights, and cross-functional collaboration.
Experience
Work history, roles, and key accomplishments
Social Media Strategist & Content Creator
Ethinos Digital Marketing Agency
Jan 2025 - Present (1 year 9 months)
Lead end-to-end video creation as primary on-camera talent and producer, scripting and shooting high-performing short-form content. Manage direct client interactions and execute digital campaigns for prominent enterprise brands.
Content Creator & Digital Influencer
Self Employed
Jan 2019 - Present (7 years 9 months)
Formulated targeted social media growth strategies for Instagram driving a 900% growth in followers and strong sustained audience engagement. Partnered with diverse sector brands to produce sponsored content.
Public Relations Manager
HippieatHeart
Nov 2023 - May 2024 (6 months)
Drove a 40% increase in brand reach and customer conversions by optimizing social media platforms and executing data-driven marketing campaigns. Achieved a 20% boost in monthly footfall by bridging online digital content with offline promotional initiatives.
Leveraged CRM and ORM ERP modules to streamline service delivery and reduce service request Turnaround Time (TAT) by 10%. Organized and evaluated complex operational data using advanced MS Excel techniques to empower data-driven resource allocation.
Education
Degrees, certifications, and relevant coursework
MIT World Peace University
Bachelor of Business Administration, International Business
Grade: 9.10 / 10.0
Activities and societies: Secretary – Dance Club
Pursued a Bachelor of Business Administration in International Business, achieving a CGPA of 9.10 out of 10.0.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
canva.link/u5rzjjjhjjcyzbbSalary expectations
Social media
Job categories
Skills
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