Keerthi P B

I’m a Social Media & Content Strategist with 6.5+ years of experience across content strategy, social media management, copywriting, creative content, scheduling, analytics and digital marketing. I’ve managed content across LinkedIn, Instagram, Facebook, YouTube, TikTok and Snapchat, handling the process end-to-end—from developing content strategies and calendars to creating, scheduling, publishing, monitoring and analysing performance.

I enjoy turning ideas and complex information into clear, engaging content that works for different audiences and platforms. I’m also comfortable working with designers, video editors and other creative teams, briefing and reviewing content, maintaining brand consistency and managing multiple projects independently.

My experience includes Canva, CapCut, Meta Ads, Google Ads, SEO tools, GA4 and AI tools such as ChatGPT, Claude and Gemini. I’m particularly interested in roles that combine content strategy, social media, digital marketing, SEO/AEO, analytics and creative problem-solving. I’m also interested in working with startups, global brands, SaaS, healthcare, professional services and content-led businesses where I can take ownership and contribute beyond just content execution.