Open to opportunities

Saline Akinyi Odhiambo

@salineakinyiodhiambo

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Sales and Marketing Associate leveraging analytics to drive customer engagement and growth.

Kenya

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What I'm looking for

I’m looking for a role where I can blend sales, digital marketing, and data-driven insights to grow customer engagement—working with a supportive team, owning campaigns end-to-end, and continuing to develop my analytics and operations skills.

I’m a Sales and Marketing Associate at Ikwetta holdings limited, where I assist in developing marketing strategies that increased customer engagement by 20%. I conduct market research to identify trends and opportunities, then collaborate with the sales team to create compelling presentations and marketing materials.

Previously, I worked as a Digital marketing assistant at the Judiciary, managing and optimizing social media (Facebook, Instagram, etc.) and building social media calendars and strategies to grow followers and interaction. I also bring operational support experience as an Operations Assistant, handling office communications, administrative tasks, and inventory checks—while offering customer care and after-sale support.

Experience

Work history, roles, and key accomplishments

Current

Sales and Marketing Associate

Current

Ikwetta Holdings Limited

Oct 2023 - Present (2 years 9 months)

Assisted in developing marketing strategies that increased customer engagement by 20% and conducted market research to identify trends and promotional opportunities. Collaborated with the sales team on presentations and marketing materials and provided customer care and after-sales support, including inventory checks.

Marketing Strategy Market Research Customer Care Sales Enablement Presentation Development Inventory Management HubSpot Social Media Management

Operations Assistant

China Road and Bridge Corporation

Jan 2022 - Sep 2023 (1 year 8 months)

Managed office communications and organized files and records to support efficient access. Provided scheduling and administrative support for meetings and events and assisted the finance and procurement team with coordination.

Office Administration Scheduling coordination Records Management event support Procurement Support Finance Operations Communication

Digital Marketing Assistant

Judiciary

Nov 2020 - Nov 2021 (1 year)

Managed and optimized social media platforms (e.g., Facebook and Instagram) to grow brand engagement and created content calendars and strategies to increase followers and interaction. Analyzed social media performance to inform content decisions and produced website, email, and blog content while executing digital marketing and rebranding campaigns.

Social Media Management Content Marketing Social Media Analytics Digital Marketing Strategy Rebranding Support Email Marketing Audience Targeting

Finance Intern

Judiciary

May 2019 - Sep 2019 (4 months)

Assisted in financial reporting and analysis to support budget preparation. Conducted accurate data entry and maintained financial databases and supported preparation of presentations for stakeholder meetings.

Financial Reporting Financial Analysis Budgeting Data Entry Bookkeeping