Roxana Gochez

Created and developed identity and corporate image for various brands. Managed social media profiles on platforms such as Facebook, Instagram, and TikTok. Conceptualized, designed, and implemented digital strategies, maximizing visibility and online interaction. Designed and produced corporate materials, ensuring effective and professional visual communication. Created and managed websites on var

Managed platforms (Facebook, Instagram, and Twitter) for three different brands, optimizing reach and increasing followers by 30% in 8 months. Conceptualized, designed, and implemented strategies and campaigns in both traditional and digital media. Edited, animated videos, and took and edited photographs. Conceptualized and designed educational materials, providing valuable and accessible resourc

Contributed to the establishment of the Customer Service department, applying user-centered methodologies. Led the end-to-end design process, from conception to high-fidelity prototype, for the landing page of the Muzza LGI brand. Facilitator of Service Design workshops, empowering interdisciplinary teams to collaborate more effectively in creating customer-centric solutions. Conceptualization an

Ideation and design of internal campaigns and communications, ensuring effective and engaging communication. Managed internal communication channels, including email, screens, and bulletin boards. Designed promotional materials to strengthen the account’s identity. Organized events focused on professional growth and emotional well-being, fostering an enriching and positive work environment.