Open to opportunities

José Rivera

@josrivera

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Strategic communicator with a decade of experience in digital storytelling.

El Salvador

Message

What I'm looking for

I am looking for opportunities that allow me to leverage my communication skills in a collaborative environment, focusing on social impact and digital storytelling.

I am a strategic communicator with over a decade of experience in designing impactful narratives across various platforms, particularly focused on social impact in Central America. My expertise lies in connecting visual design with storytelling and digital strategy, allowing me to create compelling content that resonates with diverse audiences.

Throughout my career, I have successfully led content production and coordination across multicultural teams, particularly in my role as a Multi-country Content Officer at Oxfam in Central America. Here, I designed and executed regional content strategies that aligned with global justice narratives, amplifying campaigns on humanitarian work, climate justice, and gender issues. My collaborative nature has enabled me to manage relationships with national media and lead social media campaigns that drive awareness and engagement.

In addition to my work with Oxfam, I have contributed to various organizations, including Cristosal and the U.S. Embassy in El Salvador, where I focused on digital diplomacy and advocacy communications. My ability to produce multimedia content and manage digital strategies has consistently supported human rights campaigns and fundraising efforts, showcasing my commitment to making a difference through effective communication.

Experience

Work history, roles, and key accomplishments

Communications Specialist for North America

Cristosal

Jan 2021 - Dec 2021 (11 months)

Executed Cristosal’s communications strategy targeting donors, allies, and advocacy audiences in the United States. Produced multimedia content, including short videos, infographics, and impact stories, to support human rights campaigns and fundraising efforts. Led the redesign of Cristosal’s institutional website, coordinating structure, content, and visual identity to strengthen international vi

Communications Strategy Multimedia Content Fundraising Communications

Digital Strategy Contractor

U.S. Embassy in El Salvador

Nov 2018 - Nov 2020 (2 years)

Supported the Embassy’s digital diplomacy strategy through content production, paid media, and audience engagement across Facebook, Twitter, and Instagram. Managed the Embassy’s digital advertising budget, optimizing reach and engagement for public awareness campaigns. Produced regular reports analyzing public sentiment and media trends, informing strategic communications decisions on key bilatera

Digital Diplomacy Content Production Paid Media Public Sentiment Analysis Strategic Communications

Multi-country Content Officer

Oxfam in Central America

Designed and executed regional content strategies for Guatemala, Honduras, and El Salvador, aligning digital campaigns with Oxfam’s global justice narratives. Coordinated cross-border multimedia projects, including short-form video and branded graphics, to amplify regional campaigns on humanitarian work, climate justice, and inequality. Managed relationships with national media in El Salvador, sec

Strategic Communications Multimedia Projects Social Media Management Content Adaptation Media Relations

Education

Degrees, certifications, and relevant coursework

Universidad Francisco Gavidia

Bachelor’s in Public Relations and Communications, Public Relations and Communications

Studied Public Relations and Communications at Universidad Francisco Gavidia. The program provided a comprehensive understanding of communication strategies and public relations practices.

Universidad Francisco Gavidia

Specialization in Graphic Design, Graphic Design

Completed a specialization in Graphic Design at Universidad Francisco Gavidia. This program focused on enhancing skills in visual design and creative software applications.