Content writing, digital publishing, use of AI tools, also AI development. I have worked with AI and LLM-based tools, created SEO-focused content, and edited content in CMS. I enjoy writing, content management, and digital workflow. Ideally, I am looking for a role where I can build on this experience.
Rok Frelih
@rokfrelih
Digital content and e-commerce operations specialist with 10+ years maintaining webstores, managing WordPress content, and supporting customers.
What I'm looking for
Editor and journalist with hands-on experience in article writing, copy editing, transcription of press conferences and interviews, and content publishing in WordPress-based CMS environments. Skilled in structuring SEO friendly written content, maintaining editorial workflows, researching complex topics, and coordinating day-to-day publishing tasks for online media. Additional background in e-commerce website maintenance, customer communication, and digital content support. Standard use of AI/LLM tools.
PROFESSIONAL EXPERIENCE
Journalist / Assistant Editor | Zanima.me May 2025 – Present | Brezovica, Slovenia • Write and edit articles for an online media portal. • Transcribe press conferences and interviews for editorial use. • Publish and manage content in WordPress CMS. • Research and analyze international and security-related topics. • Maintain and develop professional contacts relevant to coverage areas.
Journalist / Assistant Editor | Domovina.je October 2019 – January 2024 | Brezovica, Slovenia • Wrote and edited articles for a digital news portal. • Prepared transcriptions of press conferences and interviews. • Worked daily in WordPress CMS to publish and update content. • Researched and analyzed international and security-related developments. • Coordinated team tasks and supported editorial workflow planning
Manager | Perunika Varnost d.o.o. April 2013 – April 2026 | Ljubljana, Slovenia • Maintained and updated an e-commerce website. • Managed a broad mix of operational and digital content tasks in a small company • Handled customer communication and support in Slovenia and abroad. • Coordinated with foreign suppliers and prepared logistics documentation. • Supported sales planning and product quality checks. • Managed a broad mix of operational and digital content tasks in a small company
Experience in multi-lingual environment.
LANGUAGES
• Slovenian: Native • English: C1/C2 • Croatian: C1/C2 • Slovak: basic
Experience
Work history, roles, and key accomplishments
Web Content Editor / Analyst
Zanima.me
May 2025 - Present (1 year 1 month)
Prepared, edited, and published digital content for an online portal using WordPress CMS. Researched and transformed complex topics into clear, readable online articles for a general audience.
International Programs Associate
East European Educational and Cultural Center (EEECC)
May 2015 - Present (11 years 1 month)
Supported logistics, participant coordination, and field organization for international educational activities. Communicated with local stakeholders and helped deliver training content in multicultural environments.
Webstore Operations Manager
Perunika Varnost d.o.o.
Apr 2013 - Present (13 years 2 months)
Managed and updated the company webstore content and e-commerce administration, ensuring product page accuracy and day-to-day sales support. Coordinated with foreign suppliers and handled order and logistics documentation while providing customer support to domestic and international markets.
Humanitarian Volunteer
Humanitarian Organization (Unspecified)
Dec 2025 - Jan 2026 (1 month)
Delivered humanitarian aid and supported volunteers in Kyiv during the deployment period.
Assistant Editor / Contributor
Domovina.je
Oct 2019 - Jan 2024 (4 years 3 months)
Published and edited online content in WordPress CMS and supported digital editorial workflows to maintain publishing continuity. Produced written articles and adapted source material into publishable web content while helping coordinate assignments.
Assistant Project Manager
Epicenter d.o.o.
Aug 2013 - May 2014 (9 months)
Coordinated survey team workflows and supported public opinion and market research execution. Monitored compliance with project methodology and helped organize schedules, task allocation, and day-to-day process tracking.
Education
Degrees, certifications, and relevant coursework
University of Ljubljana, Faculty of Social Sciences
Bachelor of Defense Studies, Defense Studies
2012 -
Completed a Bachelor of Defense Studies at the University of Ljubljana, Faculty of Social Sciences. Built strengths in analytical research, international relations, and structured writing.
Gimnazija Kranj
General Matura, General Studies
2005 -
Completed the General Matura at Gimnazija Kranj.
Secondary School of Mechanical Engineering Skofja Loka
Mechanical Technician, Mechanical Engineering
2003 -
Completed training as a Mechanical Technician at Secondary School of Mechanical Engineering Skofja Loka.
Availability
Location
Authorized to work in
Job categories
Skills
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