
Rohan Mitra
@rohanmitra
I build zero-to-one products and growth platforms across fintech, commerce, and SaaS.
What I'm looking for
I'm building PhonePe's zero-to-one Merchant CRM charter: WhatsApp digital bills developed with Meta. The beta is live with around 100 merchants, processing 10,000+ bills at roughly 90% delivery.
I designed the three-party integration across PhonePe, Meta's WhatsApp Business API, and Karix so merchants can retain their existing billing software and checkout flow. I also architected a bill-extraction AI pipeline using layout-specific recipes, fallback handling, and nightly audits to manage inference costs and drift.
At Pincode, I owned post-checkout and fulfillment, reducing order breaches by 11% and WISMO queries by 15%. I improved high-value-user NPS by 8 points through dynamic ETA tracking, breach handling, and automated recovery workflows.
Previously at Indus AppStore, I lifted install conversion from 12.9% to 15.5%, drove a 20% increase in 30-day retention, and launched Intelligent Updates, which powered 25% of app updates. At Airtel, I built an enterprise order-entry platform that cut manual logging time by 75% and helped migrate 3,000 customers from legacy systems.
Experience
Work history, roles, and key accomplishments
Owns the zero-to-one Merchant CRM charter, including WhatsApp digital bills built in partnership with Meta, now in beta with ~100 merchants. Designed the integration as a virtual printer and architected the bill-extraction AI pipeline.
Owned the post-checkout and fulfillment roadmap, reducing order breaches by 11% and cutting WISMO queries by 15%. Lifted NPS by 8 points among high-value users via a tiered automated recovery engine.
Repositioned a video feed as contextual app trailers, lifting install conversion from 12.9% to 15.5% and driving +20% 30-day retention. Launched 'Intelligent Updates' and led vernacular-first localization across 12 languages.
Associate Product Manager — B2B SaaS
Airtel
Sep 2021 - Sep 2022 (1 year)
Built a B2B SaaS Order Entry platform for enterprise ops teams, cutting manual logging time by 75%. Migrated 3,000 enterprise customers to the LEO platform, reducing validation TAT by 80% and service delivery timelines by 30%.
Education
Degrees, certifications, and relevant coursework
Delhi School of Economics
Master of Business Administration, Business Administration
Pursued a Master of Business Administration (MBA) at Delhi School of Economics.
Thapar Institute of Engineering & Technology
Bachelor of Engineering, Engineering
Earned a Bachelor of Engineering (B.E.) from Thapar Institute of Engineering & Technology.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Skills
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