Rob Ronchetti
@robronchetti
Senior sales and operations leader driving outbound growth, team building, and SaaS/technical account success.
What I'm looking for
I am a senior-level sales leader with a proven record of hiring, coaching, and scaling high-performing sales teams across SaaS, hardware, and channel environments.
I have repeatedly built outbound sales motions from scratch, implemented ABM and prospecting automation, and incorporated AI and tools like Apollo, ZoomInfo, Cognism, and HubSpot to increase efficiency and pipeline.
My achievements include growing OEM business 4X, improving revenue performance while inbound dropped, and consistently exceeding quota (examples: 130% quota, 115% annual quota, $500k+ average deal sizes).
I bring hands-on prospecting, strategic account management, cross-functional collaboration, and a player-coach approach to help organizations scale sales processes, train reps in methodologies like Challenger and MEDDPICC, and drive measurable pipeline and revenue growth.
Experience
Work history, roles, and key accomplishments
Led and rebuilt the outbound sales motion, improved prospecting automation, rolled out ABM and AI tools, and overhauled tradeshow strategy to increase outbound efficiency and pipeline generation.
Account Executive
Healthicity
Jan 2023 - Jan 2024 (1 year)
Built outbound cadence for the Southeast territory and achieved 130% of quota across two quarters while prospecting into healthcare systems and closing the company's first outbound deal over $25k.
Sales Director
Kisi
Jan 2022 - Jan 2023 (1 year)
Led AEs, AMs and SDRs, built an outbound motion from scratch, hired and trained teams, and grew business 30% YoY despite a 70% drop in inbound leads.
Technical Product Manager
Office Depot
Jan 2021 - Jan 2022 (1 year)
Drove Lenovo channel business within Business Services, collaborated with sales and OEM partners to define routes to market, and developed sales tactics and incentives to increase market share.
Business Development Manager
Plan A Technologies
Jan 2020 - Jan 2021 (1 year)
Prospected and sold software development services to manufacturing, healthcare, and biotech clients, achieving 150% of a $1M quota with average deal size over $500k.
Sales Leader
Lenovo
Jan 2018 - Jan 2020 (2 years)
Spearheaded four specialist teams managing AE and AM functions against a $300M+ quarterly quota, grew OEM business from $30M to $125M+ over two years, and collaborated cross-functionally to win enterprise deals.
West Regional Sales Manager
Lenovo
Jan 2017 - Jan 2018 (1 year)
Led prospecting, RFP planning, and account development for enterprise health systems west of the Mississippi, achieving 115% of a $40M annual quota with average deal size over $100k.
National Sales Manager
Lenovo
Jan 2016 - Jan 2017 (1 year)
Built a new SMB Healthcare segment, hired and trained a 10-person team, implemented Challenger Sales and MEDDPICC, and drove >20% quarter-over-quarter growth with average deal size over $25k.
Corporate Sales Manager
Citrix
Jan 2013 - Jan 2016 (3 years)
Ranked in President's Club as a top manager in the ShareFile SaaS division, led coaching and enablement programs, and helped scale the sales organization from 75 to over 400 members.
SDR / Account Executive
Citrix
Jan 2013 - Dec 2013 (11 months)
Performed high-volume outbound prospecting, averaged 145% to quota, led team metrics in calls and demos, and engaged C-level executives across multiple verticals.
Education
Degrees, certifications, and relevant coursework
Life University
Doctorate, Doctorate
Attended Life University for doctoral-level studies.
Regent's College
Bachelor of Science
Completed a Bachelor of Science degree at Regent's College.
University of North Carolina at Pembroke
Activities and societies: Varsity Soccer
Attended UNC Pembroke and participated on the varsity soccer team.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
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