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Roberto IsasmendiRI
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Roberto Isasmendi

@robertoisasmendi

I turn technical B2B products into revenue through adoption, retention, and expansion.

Argentina
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What I'm looking for

I'm looking to help build technical B2B products as a customer-facing product and customer success owner, connecting users, business goals, and the codebase across remote teams.

I'm helping build Fuul Protocol while working as a Customer Success Manager at Kuyen Labs, focused on turning technical B2B products into measurable adoption, retention, and expansion.

At JBKnowledge, I launched three client projects from research and design through production. I led remote development teams of 8+ people, defined roadmaps and scope, and introduced a reporting format now used in 100% of project reviews across departments.

I reduced my team’s cycle time from one month to two weeks by promoting Agile practices, DevOps principles, and experimentation. I also optimized workflows and task prioritization, contributing to a 15% increase in project turnaround times.

My background spans product ownership, business analysis, business development, sales, and web full-stack programming. I work comfortably across EST, CST, and PST overlap and connect customer needs, business goals, and technical delivery in Spanish and English.

Experience

Work history, roles, and key accomplishments

Kuyen Labs logoKL
Current

Customer Success Manager

Jan 2025 - Present (1 year 7 months)

Customer Success Manager at Kuyen Labs, focusing on driving adoption, retention, and expansion for technical B2B products.

JBKnowledge logoJB

Product Owner

May 2021 - Dec 2024 (3 years 7 months)

RESPONSIBILITIES
- Product development Oversight: Lead and coordinate a development team of 8+ people remotely on outsourcing projects.
- Project Planning, Roadmaps Definition. Define project scope, objectives and deadlines.
- Task Management: Prioritize tasks to align with overarching business objectives.
- Stakeholder Interaction: Designed and executed a standardized reporting format for project

JBKnowledge logoJB

Business Analyst

Jun 2020 - Apr 2021 (10 months)

RESPONSIBILITIES:
- Backlog prioritization and requirement gathering, writing the stories working together with the Product Owner and stakeholders.
- Test suite definition together with the QA team.
- Lead Agile ceremonies such as Refinement, Planning, and Review.

KEY ACCOMPLISHMENTS:
- Lead Business Analyst for 2 applications that went into production meeting the deadlines set by our Clients.
-

Tarjeta Ahorro Plus logoTP

Business Development Manager

Jan 2018 - Feb 2020 (2 years 1 month)

RESPONSIBILITIES
- Open the Ahorro Plus (loyalty program app for SMEs) offices in my city and start its operations.
- Recruit and manage a team of 5 sales people working to sign up SMEs to our network.
- Create and monitor Online and Offline Marketing campaigns with the aim of adding new users and shops.

KEY ACCOMPLISHMENTS
- Added 150 new SMEs to the program, by running Online and Offline Campai

Cervecería y Maltería Quilmes logoCQ

Sales Intern

Sep 2016 - May 2017 (8 months)

RESPONSIBILITIES
- Support to the Sales Executives Team and Trade Marketing Team in the NOA region (Northwest Argentina).

KEY ACCOMPLISHMENTS
- Conducted the analysis and implementation to replace the existing Display Coolers line for a new one in more than 150 points of sale, taking into account the logistics costs, repayment and ROI.

AIESEC logoAI

Talent Manager

Mar 2014 - Dec 2014 (9 months)

Member of the founding team of AIESEC in Tucumán, Argentina.

RESPONSIBILITIES
- In charge of recruitment, training and retention of new members.

KEY ACCOMPLISHMENTS
- I was part of the founding team for the NGO chapter in my local city. During the 1 year-role I was able to grow the team to 9 people, training them in
their roles according to the mission and values of the organization.

Projeto Enxame logoPE

Marketing Intern

Dec 2013 - Feb 2014 (2 months)

Marketing Internship through AIESEC in Projeto Enxame, an NGO based in Fortaleza, Brazil.

Education

Degrees, certifications, and relevant coursework

RS

Rolling Code School

Web Full-Stack Programming

2020 - 2020

HTML, CSS, Javascript, React.js, Node.js, Express, MongoDB, GIT, Github.

https://rollingcodeschool.com/

DH

Digital House

Web Full-Stack Programming

2020 - 2020

Winner of a Scolarship called “Argentine Digital Talent” by Digital House to participate in a Web Full-
Stack programming bootcamp.

Javascript, Node.js, React.js, Express, HTML, CSS, Bootstrap, MySQL.

UT

Universidad Nacional de Tucumán

Industrial Engineering

2011 - 2017

UP

University of Wisconsin-Stevens Point

English as a Second Language Program, English Language and Literature/Letters

2010 - 2010

SS

Saint Patrick's School

International Baccalaureate

2005 - 2010

International Baccalaureate Exams: Certificates in Math, History and Advanced English.

Tech stack

Software and tools used professionally

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