Open to opportunities

Ria Agarwal

@riaagarwal

Message

Influencer marketing leader and founder driving end-to-end campaigns and brand growth.

India

Message

What I'm looking for

I want a role leading influencer and brand partnership campaigns where I can drive end-to-end strategy, scale creator programs, and deliver measurable revenue and engagement growth.

I am an influencer marketing leader and founder with hands-on experience launching and scaling campaigns across diverse brands and industries. I combine strategic campaign design with executional rigor to deliver measurable results and long-term partnerships.

I have led teams and managed high-budget, large-scale campaigns, handling everything from ideation and creator scouting to invoicing and analytics. I have generated substantial revenue through coordinated account management and upselling.

I launched a women’s western-wear label and have run influencer programs for consumer brands like Kesh King, Ponds, and JBL, demonstrating entrepreneurial drive and cross-functional collaboration. My background also includes analytical roles in transfer pricing and data analysis at Deloitte and Bosch.

I emphasize clear client servicing, timely delivery, and strong networking; I thrive in collaborative environments where I can blend creative strategy with data-informed reporting to drive brand engagement and growth.

Experience

Work history, roles, and key accomplishments

Current

Influencer Management Head

Current

True North Marketing Agency

Mar 2025 - Present (1 year 3 months)

Led end-to-end influencer projects, handling strategy, proposals, client retention and communications for 4 campaigns; managed collaborations for brands including Waterful, One Athletics, Zima and Bnbme.

Influencer Marketing Campaign Strategy Client Servicing Proposal Writing Stakeholder Management Project Management Communication

Current

Founder

Current

RII Clothing

Apr 2023 - Present (3 years 2 months)

Launched and grew a women’s western wear summer clothing line from scratch, managing product design, operations, and go-to-market efforts.

Fashion Design Product Launch E Commerce Merchandising Operations Marketing Vendor Management Ecommerce

Senior Influencer Marketing Executive

Foxy Moron

Feb 2024 - Jan 2025 (11 months)

Owned 4 accounts and executed 3 full influencer campaigns, responsible for scouting creators, building long-term relationships, and end-to-end campaign delivery for brands like Kesh King, Love Beauty & Planet, Schwarzkopf, MyGold and Ponds.

Influencer Scouting Relationship Building Campaign Execution Content Briefing Negotiation Reporting Social Media

Senior Influencer Marketing Executive

FoxyMoron (Zoo Media, Pollen)

Feb 2024 - Jan 2025 (11 months)

Managed four accounts single-handedly including influencer scouting and relationship building; executed three campaigns end-to-end for brands such as Kesh King, Love Beauty & Planet, Schwarzkopf, MyGold and Ponds.

Influencer Scouting Relationship Management Campaign Execution Content Briefing Account Management Reporting Negotiation

Marketing Strategist

Simran Taneja Makeup Studio

Jan 2023 - Oct 2023 (9 months)

Led influencer marketing and coordinated 10 monthly makeup shoots, managed social media, collaborations with brands and wedding vendors, and built offline presence via events and local marketing.

Influencer Marketing Social Media Management Event Coordination Content Planning Offline Marketing Vendor Relations Campaign Execution

Senior Account Manager

Winkl

Dec 2021 - Sep 2022 (9 months)

Led a team overseeing 20+ campaigns and executed 10+ campaigns solo, driving invoicing and billing processes that generated 60–70 lakhs per month as a team and managing large-scale creator activations of 100+ creators.

Account Management Client Relations Invoicing Team Leadership performance reporting

Senior Account Manager

Winkl - A Good Creator Co.

Dec 2021 - Sep 2022 (9 months)

Led a team overseeing 20+ campaigns and executed 10+ campaigns single-handedly, driving team revenues of ₹60–70 lakhs/month and managing mass campaigns with 100+ creators for brands like Facebook, Stanza Living and JBL.

Account Management Team Leadership Revenue

Senior Executive, Tax

Deloitte, Haskins and Sells LLP

Sep 2020 - Dec 2021 (1 year 3 months)

Performed transfer pricing benchmark analyses across EU, APAC and NA clients, contributed to internal benchmarking software testing, and prepared reports for tax authorities while training junior team members.

Transfer Pricing Benchmarking Tax Documentation Software Testing Client Communication Reporting Process Improvement

Data Analyst Intern

Bosch

Aug 2019 - Oct 2019 (2 months)

Analyzed sales data to identify variables affecting sales and performed dependency analysis to inform business decisions.

Data Analysis Sales Analytics Statistical Analysis Data Cleaning Excel Reporting

Tax Executive Intern

Deloitte, Haskins and Sells LLP

Apr 2019 - Jun 2019 (2 months)

Trained in transfer pricing and performed benchmarking analyses for clients, producing written analyses to support project deliverables.

Transfer Pricing Benchmarking Tax Analysis Report Writing Research Excel

Vice President

AIESEC, Delhi University

Apr 2016 - Dec 2017 (1 year 8 months)

Coached a 70-member team to deliver 500 international exchanges, organized large-scale events and generated ₹15–20 lakhs through international project exchanges and sponsorships.

Leadership Event Management Fundraising Financial Management