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Ria Agarwal

@riaagarwal

Influencer marketing leader and founder driving end-to-end campaigns and brand growth.

India
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What I'm looking for

I want a role leading influencer and brand partnership campaigns where I can drive end-to-end strategy, scale creator programs, and deliver measurable revenue and engagement growth.

I am an influencer marketing leader and founder with hands-on experience launching and scaling campaigns across diverse brands and industries. I combine strategic campaign design with executional rigor to deliver measurable results and long-term partnerships.

I have led teams and managed high-budget, large-scale campaigns, handling everything from ideation and creator scouting to invoicing and analytics. I have generated substantial revenue through coordinated account management and upselling.

I launched a women’s western-wear label and have run influencer programs for consumer brands like Kesh King, Ponds, and JBL, demonstrating entrepreneurial drive and cross-functional collaboration. My background also includes analytical roles in transfer pricing and data analysis at Deloitte and Bosch.

I emphasize clear client servicing, timely delivery, and strong networking; I thrive in collaborative environments where I can blend creative strategy with data-informed reporting to drive brand engagement and growth.

Experience

Work history, roles, and key accomplishments

WC

Senior Account Manager

Winkl - A Good Creator Co.

Dec 2021 - Sep 2022 (9 months)

Led a team overseeing 20+ campaigns and executed 10+ campaigns single-handedly, driving team revenues of ₹60–70 lakhs/month and managing mass campaigns with 100+ creators for brands like Facebook, Stanza Living and JBL.

AU

Vice President

AIESEC, Delhi University

Apr 2016 - Dec 2017 (1 year 8 months)

Coached a 70-member team to deliver 500 international exchanges, organized large-scale events and generated ₹15–20 lakhs through international project exchanges and sponsorships.

Education

Degrees, certifications, and relevant coursework

Christ University logoCU

Christ University

Master of Arts, Applied Economics

2018 - 2020

Grade: 3.58/4

Completed a Master of Arts in Applied Economics with a focus on analytical methods and economic research.

Amity University logoAU

Amity University

Bachelor of Arts (Honors), Economics

2015 - 2018

Grade: 7.8/10

Activities and societies: Certified in Analytics for Business Intelligence (Amity Global Institute, Singapore, Nov–Dec 2017)

Graduated with a Bachelor of Arts (Honors) in Economics, covering core economic theory and quantitative analysis.

AS

Amity Global Institute, Singapore

Certificate, Business Analytics

2017 - 2017

Completed a short professional certification course in Analytics for Business Intelligence in December 2017.

AI

Amity Global Institute

Certificate, Business Analytics

2017 - 2017

Completed a short certification course in Analytics for Business Intelligence.

Tech stack

Software and tools used professionally

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Ria Agarwal - Influencer Management Head - True North Marketing Agency | Himalayas