Open to opportunities

Reny Ajeng

@renyajeng

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Dynamic marketing communications specialist with extensive experience in branding.

Indonesia

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What I'm looking for

I am looking for a role that fosters creativity and collaboration, where I can leverage my marketing expertise to drive brand growth and engage audiences effectively.

I am a dynamic Marketing Communications Specialist with over 9 years of experience in the marketing field, particularly in partnership, branding, events, and business development. My career has been marked by a strong track record in managing sales, customer relationships, and channel partnerships. I have successfully led marketing functions for Lenovo Education products across the Asia Pacific region, collaborating closely with country marketing managers to implement effective strategies.

Throughout my career, I have demonstrated my ability to develop strong relationships with product managers and marketing teams, facilitating training and leading events that enhance brand visibility. My experience at Nodeflux further honed my skills in lead generation and brand awareness, where I worked closely with partners and government entities to strategize go-to-market initiatives. I take pride in my consultative marketing approach and my ability to negotiate effectively, ensuring that marketing strategies align with business objectives.

Experience

Work history, roles, and key accomplishments

Marketing Specialist

LENOVO

Aug 2021 - Feb 2023 (1 year 6 months)

Led the marketing functions for Lenovo Education products across Asia Pacific, collaborating with country marketing managers. Developed relationships with product and marketing managers to implement global collateral and facilitated training and events.

Marketing Strategy Event Management Partnership Marketing Customer Engagement Brand Development Communication Skills Lead Generation Facilitation Cross Functional Collaboration

Sr. Marketing Communications

NODEFLUX

Jul 2018 - Apr 2020 (1 year 9 months)

Responsible for marketing activation aimed at increasing lead generation and brand awareness. Collaborated with partners and government entities to develop go-to-market strategies and worked closely with sales teams.

Lead Generation Go To Market Strategy Brand Awareness Reporting

External Communications

TRG INVESTAMA

Oct 2016 - Jul 2018 (1 year 9 months)

Managed the reputation of the holding company and its subsidiaries through strategic planning and marketing activities. Reported to top management on marketing programs and customer engagement.

Reputation Management Strategic Planning Customer Engagement Media Relations Brand Management

Marketing Communications

INDONESIAN CLOUD

Dec 2014 - Oct 2016 (1 year 10 months)

Led event and offline activities, coordinating with sales teams to optimize performance and increase lead generation. Monitored and analyzed leads from various marketing tools and reported on marketing programs.

Event Management Lead Monitoring Performance Optimization Marketing Tools Reporting Customer Engagement

Sales Executive

INDONESIAN CLOUD

Apr 2014 - Dec 2014 (8 months)

Worked closely with partners to implement systems for customers, handling sales administration and telemarketing. Gained product knowledge in cloud computing and related systems.

Sales Administration Telemarketing Product Knowledge Cloud Computing ERP Systems Communication Skills Team Collaboration

Education

Degrees, certifications, and relevant coursework

UPN Veteran Yogyakarta

Bachelor of Political Sciences, Political Sciences

2018 - 2020

Grade: GPA of 3.43 on 4.00 scale.

Activities and societies: Collaborated closely with partners, government, principals, and community to develop go-to-market strategies.

Studied Political Sciences with a focus on International Relations. Responsible for all marketing activation with the main objective to increase lead generation and brand awareness. Assessed event & activation success and uncovered room for improvement through client feedback.