mariza qb

I’m a Marketing Communication Manager with a strong foundation in advertising and brand communication from The London School of Public Relations. I bring “good in Organization and Strategy” and “Brand & Marketing Skill,” and I’m known for effective teamwork, clear communication, and building relationships across all levels.

In my current role (Jan 2025–present), I develop marketing strategy to increase branding awareness and potential leads (online or offline), and I drive member acquisition and increased spending. I also manage social media through content planning and calendars, run Meta Ads and Google Ads, and own CRM strategy—while building merchant and 3rd-party partnership programs to expand member card value and joint promotions.

Before this, I strengthened my CRM and marketing communication experience across retail and freelance projects. As CRM Manager at PT Metrox Global, I built loyalty and promotion programs to grow members and deepen spending, partnered with merchants and 3rd parties, and supported brand-driven customer engagement. Earlier roles included CRM/Loyalty Card Promotions, Public Relations & Visit management, Section Head for Public Service & Promotion, Advertising and Promotion Officer, and even Project Leasing Officer—so I’m comfortable owning end-to-end campaign coordination, media relations, event promotion execution, and customer/database satisfaction goals.