
Raphael Torti
@raphaeltorti
Business Operations and Chief of Staff at Instavatar group, where I took MyFamiliz conversion from 0.5% to 10%.
What I'm looking for
At Instavatar group, I worked across three companies as Chief of Staff and founder-proxy, turning the CEO’s decisions into shipped work across go-to-market, product, monetization, and hiring. For MyFamiliz, I redrew the free and paid tiers, taking conversion from 0.5% to 10% in a year and revenue to €30k a year.
I built and ran SFGR / Tombissime, a marketplace for grave flowering and upkeep, owning its unit economics and recruiting local partners. I also built and shipped MindTrack on my own, from product design and scoring logic to longitudinal tracking, using Lovable, React, and Supabase.
Experience
Work history, roles, and key accomplishments
Mental Performance Coach
Independent
Jan 2019 - Present (7 years 9 months)
Coached over 150 competitors in esports and sport under high-stakes pressure, focusing on measurable performance improvement. Built and shipped MindTrack, a product for mental performance tracking, using AI tools.
Chief of Staff / Founder-proxy
Instavatar Group
May 2021 - Aug 2026 (5 years 3 months)
Served as Chief of Staff and founder-proxy across three companies, managing GTM, product, monetization, and hiring. Drove key initiatives including a successful rebrand and a significant increase in conversion rates.
Co-founder & General Manager
SFGR / Tombissime
May 2016 - Dec 2020 (4 years 7 months)
Founded and managed a marketplace for grave flowering and upkeep, overseeing unit economics, cap table, and partner recruitment. Designed a phone-screening process to recruit over 120 local partners and managed capacity planning for seasonal demand.
Education
Degrees, certifications, and relevant coursework
Kiluz
Certificate, Agile / Scrum
2024 - 2024
Completed Agile and Scrum training, acquiring skills in agile project management.
Trans-Faire
Certificate, Sport Psychology & Mental Preparation
2019 - 2020
Studied Sport Psychology and Mental Preparation, focusing on performance enhancement techniques.
Paris School of Business
MSc, Business International
2012 - 2017
Completed an MSc in Business International, gaining expertise in international business management.
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
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