At Herbalife, I led multi-country digital and operational transformation programmes across EMEA, including a regional loyalty and retention strategy spanning 40+ markets that increased customer retention from 60.6% to 76.1%.
I've delivered global CRM platforms, digital servicing capabilities, self-service knowledge bases, and customer-journey improvements with engineering, product, operations, logistics, and business teams. I bring structure to complex programmes through governance, roadmap planning, agile delivery, risk management, UAT, and stakeholder alignment, improving response times by 15% while strengthening customer experience and operational efficiency.
