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Rani Retnaningtyas

@raniretnaningtyas

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Lead Generation Virtual Assistant and IELTS coach who turns research into converting content.

Indonesia

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What I'm looking for

I’m looking for a role where I can drive inbound lead generation, write SEO articles and landing page copy, and support clients with documentation, email, and scheduling—using audience research to improve conversions.

I’m a Lead Generation Virtual Assistant focused on turning market and audience research into inbound lead generation that aligns with customer journeys. During my training, I supported positioning work, analyzed demographic and psychographic audience data, and created lead magnet strategies designed to increase lead capture engagement.

I also bring long-term client-facing experience as an IELTS instructor and English teacher, where I design customised lesson plans, manage communication and scheduling, and track performance to improve outcomes. Earlier in my career, I worked as a Product Development Assistant, coordinating trials and documenting technical data—habits that keep my workflows organized and detail-driven.

Experience

Work history, roles, and key accomplishments

Current

IELTS Instructor

Current

Freelance

Apr 2020 - Present (6 years 3 months)

Provided personalized online coaching for IELTS Writing and Speaking. Designed customized lesson plans, produced educational resources, and managed client communication, scheduling, invoicing, and administrative tasks.

Lesson planning Client Communication Scheduling Invoicing Administrative Support

Current

English Teacher

Current

Realia Inggris

Dec 2015 - Present (10 years 7 months)

Taught IELTS, TOEFL, Foundation English, Conversation, and English for Specific Purposes (ESP) programs. Developed teaching materials and assessments, evaluated learner performance with structured feedback, and supported instructor training and class coordination.

TOEFL Instruction English Teaching Assessment Creation Structured Feedback Instructor Documentation Management Lesson planning

Lead Generation VA Trainee

SGB VA

Jun 2026 - Jul 2026 (1 month)

Completed a lead generation virtual assistant training focused on market and competitor research, audience targeting, and inbound lead generation strategy. Wrote SEO-optimized articles and landing page copy and supported marketing operations using multiple tools.

Lead Research Market Research Competitor Analysis Audience Research Inbound Marketing SEO Content Writing Keyword Research Canva Google Workspace Zoom wix Google Keyword Planner Perplexity AI Gemini AI ChatGpt

Product Development Assistant

PT Kelly Services Indonesia

May 2013 - Oct 2013 (5 months)

Coordinated laboratory and manufacturing trials supporting product improvement initiatives. Collected, analyzed, and documented technical R&D data and collaborated with cross-functional teams during prototype development and product testing.

Manufacturing Trial Coordination Data Analysis Technical Documentation Prototyping Product Testing Cross Functional Collaboration Report Preparation Project Documentation

Volunteer English Teacher

Yayasan Konservasi Alam Yogyakarta

Oct 2011 - Apr 2012 (6 months)

Volunteered as an English teacher to improve staff confidence and communication with international visitors and donors. Prepared placement tests and customized learning materials, delivered workplace English lessons, and supported English-language educational tours.

Corporate English Training International Visitor and Donor Support

Citrus Agroindustry Intern

Ehime University

Jul 2010 - Aug 2010 (1 month)

Participated in a short-term internship program focused on citrus agroindustry. Attended academic lectures and practical placements to gain hands-on exposure to citrus agriculture, plantation, and food manufacturing operations through industry visits.

Citrus Agroindustry Exposure Citrus Production Plantation Operations Manufacturing Operations Industrial Visits

Student Council Head Leader

Universitas Gadjah Mada

Jan 2009 - Jan 2010 (1 year)

Served as Head Leader for the Food and Agricultural Product Technology Student Council. Held this leadership role during 2009–2010.

Student Council Chief Treasurer

Universitas Gadjah Mada

Jan 2008 - Jan 2009 (1 year)

Served as Chief Treasurer for the Food and Agricultural Product Technology Student Council. Held this leadership role during 2008–2009.

Education

Degrees, certifications, and relevant coursework

Ehime University

Short-Term Internship Program, Citrus Agroindustry

2010 -

Completed a short-term internship program in Citrus Agroindustry (July–August 2010) with academic lectures and practical placements, including industry visits related to citrus agriculture and food manufacturing.

Universitas Gadjah Mada

Bachelor of Agricultural Technology, Food and Agricultural Product Technology

2007 - 2011

Grade: GPA 3.42/4.0

Earned a Bachelor of Agricultural Technology (Food and Agricultural Product Technology) at Universitas Gadjah Mada. Thesis: the effect of copigment in microemulsion on the color stability of purple sweet potato (Ipomoea batatas) anthocyanin extract in a beverage model system.