Open to opportunities

Rajni V

@rajniv

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6 years of turning messy data into decisions that actually matter.

India

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What I'm looking for

I’m looking for a role where I can own analytics-led growth: experimentation and funnel optimization, segmentation, and executive-ready dashboards. I want strong cross-functional partnership and the freedom to turn hypotheses into measurable outcomes.

I’m a Lead Analytics professional with 6+ years of experience turning data into business impact across Health Insurance, Fintech, and Product Analytics. I focus on growth strategy, experimentation, consumer behavior analytics, and quantitative research—then translate insights into measurable execution.

At Policybazaar, I own growth analytics and business strategy for the regional Health Insurance business. I scaled monthly revenue from ₹25 Cr to ₹102 Cr (+308%) by building and iterating state-level lead-scoring models, launching chat-led acquisition, and optimizing customer journeys with cross-functional partners.

Earlier, at Paytm, I led growth through cohort analysis and segmentation for Automatic Payments, delivering 2.4x mandate creation growth and 1.6x mandate transaction growth with LTV optimization. I also managed A/B tests and funnel optimization, built dashboards and automated reporting with advanced SQL and Looker, and delivered user engagement initiatives that increased mandate reactivations by 18%.

Experience

Work history, roles, and key accomplishments

Current

Lead - Analytics - Health

Current

Policybazaar

Apr 2024 - Present (2 years 3 months)

Owned growth analytics and business strategy for regional Health Insurance, scaling monthly revenue from ₹25 Cr to ₹102 Cr (+308%) through analytics-led interventions. Built state-level lead-scoring models, scaled a chat-led acquisition channel, and delivered executive dashboards and leadership insights.

Advanced SQL Lead Scoring Customer Segmentation Funnel Analysis Growth Strategy A B Testing Dashboarding Chat Led Acquisition Stakeholder Management

Junior Manager - Growth

Paytm

Jul 2022 - Feb 2024 (1 year 7 months)

Drove growth strategy for Automatic Payments using cohort analysis and segmentation, contributing to 2.4x mandate creation growth and 1.6x mandate transaction growth through LTV optimization. Led analytics-led optimization with hypothesis testing and experiment design, using Advanced SQL and Looker to improve funnels, reduce churn, and increase mandate reactivations by 18%.

Growth Strategy Product Analytics Cohort Analysis Customer Segmentation Hypothesis Testing Funnel Analysis User Engagement Advanced SQL Looker Campaign Analytics

Senior Business Analyst

Affine

Dec 2020 - Jun 2022 (1 year 6 months)

Managed an offshore mobile gaming client’s product analytics, delivering data-driven cost-saving measures ($421,575 annual savings) and improving client revenue by 15% through A/B testing. Built interactive dashboards with Advanced SQL and Tableau and conducted user retention and spend analysis, resulting in a 10% increase in player engagement.

Product Analytics A B Testing Advanced SQL Tableau Dashboarding Ad hoc Analysis User Retention Customer Segmentation Clustering K Means K Medoids Algorithm

Associate Technical Operations

IBM India Pvt Ltd

Feb 2018 - Jul 2018 (5 months)

Worked as a Service Delivery Specialist under IBM’s Global Technical Services domain, managing Identity and Access Management (IAM) activities for offshore client environments. Ensured operational compliance across Windows, Linux, and AIX platforms.

Service Delivery Identity Management Operational Compliance Windows Linux IBM AIX

Education

Degrees, certifications, and relevant coursework

National Institute of Technology Tiruchirappalli

Master of Business Administration, Business Administration

2018 - 2020

Grade: 8.54 CGPA

Completed a Master of Business Administration at National Institute of Technology Tiruchirappalli (2018–2020), achieving 8.54 CGPA.

Reva Institute of Technology & Management

Bachelor of Engineering, Electronics and Communication Engineering

2013 - 2017

Grade: 73%

Completed a Bachelor of Engineering in Electronics and Communication Engineering at Reva Institute of Technology & Management (2013–2017), achieving 73%.