At KPN Farm Fresh, I lead a three-person analytics team and build reporting and decision frameworks for store launches, sales, customer acquisition, and product performance. I automated new-store reporting and self-service analytics, reducing manual effort by approximately 70% and enabling same-day performance visibility.
I also optimized BigQuery queries and workloads, cutting daily compute costs by more than 80%, from approximately ₹15K to ₹2.8K. My work on subscription churn and targeted CRM initiatives increased redemption by 9 percentage points, from 38% to 47%.
At Swiggy Instamart, I led a five-person analytics team and built Brand Insight reports that supported a data monetization initiative generating ₹1.8Cr+ per month. I developed cohort and GMV-forecasting frameworks, and Python-based assortment, pricing, and attribution models that supported 14% higher customer retention, approximately 92% forecast accuracy, and 9.2% monthly GMV growth.
