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Rafael Santoro

@rafaelsantoro

Marketing Project Manager driving digital transformation and revenue growth through data-driven strategies.

Brazil
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What I'm looking for

I seek roles where I can lead digital transformation and cross-functional teams, drive measurable revenue growth, and apply data-driven marketing in a collaborative, agile environment.

I am a Marketing Project Manager with 7+ years leading multi-channel campaigns and digital transformation projects that align marketing objectives with business goals.

I have led cross-functional teams and agencies, managed budgets and Agile timelines, and optimized workflows to improve process visibility and accountability.

My work has driven measurable results — including a 60% increase in e-commerce revenue — and I focus on stakeholder collaboration, performance analysis, and scalable marketing operations.

Experience

Work history, roles, and key accomplishments

MC

Marketing E-commerce Manager

MXRS Consultoria

Feb 2019 - Dec 2022 (3 years 10 months)

Led a digital transformation and e-commerce development project for a legacy company, built a four-person digital team, and increased client revenue by 60% in 2021 and 40% in 2022 following implementation.

Education

Degrees, certifications, and relevant coursework

Pontifícia Universidade Católica do Rio Grande do Sul logoPS

Pontifícia Universidade Católica do Rio Grande do Sul

Graduate Degree, Human Sciences

2023 - 2024

Completed a graduate degree in Human Sciences at PUCRS from April 2023 to September 2024.

Pontifícia Universidade Católica do Rio Grande do Sul logoPS

Pontifícia Universidade Católica do Rio Grande do Sul

Master of Business Administration, Business Management, Entrepreneurship, and Marketing

2019 - 2020

Completed an MBA in Business Management, Entrepreneurship, and Marketing at PUCRS from May 2019 to August 2020.

Centro Universitário La Salle — UNILASALLE-RJ logoCU

Centro Universitário La Salle — UNILASALLE-RJ

Bachelor of Business Administration, Business Administration

2014 - 2018

Earned a Bachelor of Business Administration degree at UNILASALLE-RJ from July 2014 to August 2018.

Tech stack

Software and tools used professionally

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