Open to opportunities

Rafael Paracampo

@rafaelparacampo

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Experienced Paid Media Specialist with expertise in digital advertising.

Brazil

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What I'm looking for

I am looking for a job that offers a dynamic and collaborative work environment, where I can utilize my expertise in digital advertising and marketing strategies to drive business growth. I value opportunities for professional development and growth, and I am particularly interested in roles that involve developing comprehensive marketing and sales strategies.

Dedicated and passionate digital marketing professional with over 4 years of experience working as a Paid Media Buyer and Marketing Analyst in various niches. Currently providing freelance marketing consulting services for a software house.
Throughout my career, I have developed strong skills in developing online and offline marketing strategies, always believing that a well-aligned strategy can make all the difference for success.
Specialties:
Google Ads
Facebook Ads
Pinterest Ads
Twitter Ads
TikTok Ads
Data Studio
RD Station
Google Analytics
Generative AIs

Experience

Current

Marketing Consultant

Current

MidasHub

Sep 2023 - Present (8 months)

Developed and implemented comprehensive marketing and sales strategies to drive business growth. Approved all content to be posted on social media. Engaged with readers and clients online. Managed social media accounts, including content strategy and engagement for various clients.

Sales Strategies Content Marketing Inbound Marketing Copywriting

Paid Media Specialist

Digital Anchor Marketing Agency

Jan 2019 - Dec 2022 (3 years 11 months)

Managed social media accounts, including content strategy and engagement for various clients. Conducted thorough audience research and analysis to optimize targeting and reach for clients. Created and optimized paid media campaigns to drive conversions and achieve KPIs. Prepared detailed campaign reports and presentations to showcase results and insights.

Copywriting

Marketing Analyst

Sofísio Clinic

Jan 2023 - Sep 2023 (8 months)

Responsible for Digital Campaigns, Google and Meta Ads Management of all communication and marketing, planning, and implementation of internal and external strategies. Analysis of results and measurement of the impact of marketing campaigns. Participation in the development of strategic media planning.

Google Ads Meta Ads Digital Marketing Strategy