Open to opportunities

pushpanjali shukla

@pushpanjalishukla

Message

I am a growth marketing professional driving user acquisition and community growth in Web3.

India

Message

What I'm looking for

I am seeking growth marketing or community-led roles at mission-driven Web3 or edtech companies where I can own strategy, use analytics to scale users, and lead cross-functional initiatives.

I am a growth marketing professional with 2+ years of experience focused on Web3 and edtech, translating complex DeFi concepts into engaging narratives and building thought leadership.

I have led content strategies that generated 300K+ organic impressions and produced 60+ educational threads with average engagement rates above 95%, achieving 150% follower growth and improving conversion rates by 25% through analytics-driven campaigns.

In product and business development roles I have led product operations and market research for solutions serving 10K+ students, built strategic partnerships, and delivered 40+ analytical reports that informed cross-chain research and go-to-market decisions.

I hold a B.Tech in Computer Science (CGPA 8.35) and certifications including SheFi, Google Analytics, and Advanced Social Media Marketing, and I am driven to scale communities and revenue through data-led storytelling and rigorous experimentation.

Experience

Work history, roles, and key accomplishments

Current

Business Development Manager

Current

Jaro Education

Jun 2025 - Present (1 year)

Lead product operations and market research for edtech solutions serving 10K+ students, driving strategic partnerships and data-driven go-to-market initiatives that improved conversion rates by 25%.

Business Development Market Research Partnerships Go To Market Strategy Customer Acquisition Data Analysis Growth Strategy Stakeholder Management

Core Contributor

ScribbleDAO

Jan 2025 - May 2025 (4 months)

Created content marketing and influencer strategies for Web3 projects, increasing engagement by 40%+ and coordinating decentralized teams across 5+ time zones to maintain brand consistency.

Content Marketing Influencer Marketing Copywriting Community Management Analytics Remote Collaboration Content Strategy KPI Tracking

Content Creator

CoinDCX

Dec 2024 - Mar 2025 (3 months)

Generated 300K+ organic impressions via 60+ educational X threads on DeFi and blockchain security, driving 150% follower growth and contributing to a 20% increase in platform signups.

Content Strategy Social Media Analytics DeFi Copywriting User Acquisition Performance Tracking

Research Collective & Key Opinion Leader

Axelar Network

Jul 2024 - Nov 2024 (4 months)

Conducted in-depth research on cross-chain interoperability protocols, producing 40+ analytical reports and growing community engagement by 200% through thought leadership and partnerships.

Research Technical Writing Cross Chain Interoperability Community Engagement Market Research Data Analysis Partnership Development Report Writing

Education

Degrees, certifications, and relevant coursework

University Institute of Technology, RGPV

Bachelor of Technology, Computer Science and Engineering

2021 - 2025

Grade: 8.35/10.0

Completed Bachelor of Technology in Computer Science and Engineering at University Institute of Technology, RGPV from Jan 2021 to Apr 2025 with an 8.35/10.0 CGPA.