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Harsita Agarwal User

@harsitaagarwal

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Digital Marketing Associate skilled in SEO, content strategy, analytics, and multi-platform campaign optimization.

India

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What I'm looking for

I seek a role where I can grow in performance marketing and paid campaigns, work within a collaborative team, own measurable campaign outcomes, and expand analytics skills.

I am a creative, results-oriented digital marketer with hands-on experience in SEO, content creation, campaign analytics, and multi-platform digital campaigns. I optimize website content and develop strategies that drive measurable engagement using tools like Google Analytics (GA4) and Search Console.

My experience spans roles in SEO, brand management, social media, and client origination across agencies and startups, where I planned and executed campaigns, managed social platforms, and supported paid advertising initiatives. I have implemented on-page and off-page SEO, created optimized content, and delivered performance reports to inform strategic decisions.

I am currently expanding my expertise in performance marketing and paid campaigns to deliver impactful results for high-performing teams, leveraging practical training in digital marketing and generative AI for marketers alongside leadership experience in university event management.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketing Associate

Current

OMX Digital

Jul 2025 - Present (3 months)

Plan, execute, and optimize multi-platform digital marketing campaigns, analyze performance with GA4 and Search Console, and support paid advertising to boost engagement and conversions.

SEO GA4 Content Strategy Campaign Optimization Social Media Paid Advertising performance reporting

Search Engine Optimization Associate

Blue Minch

Dec 2024 - Jun 2025 (6 months)

Implemented on-page and off-page SEO strategies, developed SEO-optimized content, and conducted keyword research and competitor analysis to improve organic visibility and traffic.

On Page SEO Off Page SEO Keyword Research Competitor Analysis SEO Reporting CMS

Brand Manager

Blue Minch

Jun 2024 - Nov 2024 (5 months)

Managed multi-platform social media campaigns, created content calendars and coordinated shoots to increase brand awareness and audience engagement across channels.

Social Media Management Campaign Strategy Facebook Instagram LinkedIn YouTube

Social Media Marketing Intern

Ceyone Nutri India LTD

Mar 2024 - May 2024 (2 months)

Managed Instagram and Facebook accounts, created and scheduled posts and stories, and monitored performance to provide actionable engagement insights.

Social Media Management Instagram Facebook Performance Monitoring Reporting

Client Origination Associate

Brownrice Capital

Dec 2023 - Feb 2024 (2 months)

Executed email marketing and digital prospecting to generate leads, researched prospects via LinkedIn, and tracked campaign responses to improve outreach effectiveness.

Email Marketing Lead Generation Campaign Tracking Data Collection

Education

Degrees, certifications, and relevant coursework

Jain (Deemed-to-be) University, Bangalore

Bachelor of Management Studies, Management Studies

Grade: 7.16 CGPA

Activities and societies: Student Council Member (Hospitality Division); organized university events; participated in marketing and theatrical competitions.

Completed a Bachelors of Management Studies with a cumulative CGPA of 7.16, focusing on management fundamentals and marketing-related coursework.