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Priyanka Rawat

@priyankarawat

Digital Marketing Executive specializing in SEO, content, and performance-driven lead generation.

India
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What I'm looking for

I seek a role where I can drive measurable SEO and content outcomes, expand paid-social skills, work collaboratively, and grow into strategic marketing responsibilities.

I am a Digital Marketing Executive with over two years of hands-on experience focused on SEO, content writing, social media management, email marketing, lead generation, and Google Ads optimization.

At Devex Hub Private Limited I progressed from SEO Executive to Digital Marketing Executive, contributing to inhouse and client projects by handling on-page and off-page SEO, audits, keyword research, content optimization, and performance tracking using GA4, GTM, and Microsoft Clarity.

Previously at SEO Discovery I specialized in off-page SEO and link-building (article submissions, guest posting, press releases, directory listings), local SEO (GMB optimization), and competitor research using tools such as Ahrefs and Semrush.

I am proficient with AI tools and Canva for creative asset production, experienced with Mailchimp and Brevo for email campaigns, and motivated to learn more about paid social campaign execution while delivering measurable marketing outcomes.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

Graphic Era University logoGU

Graphic Era University

Master of Science, Biotechnology

2019 - 2021

Completed a Master of Science in Biotechnology with coursework and training in advanced biotechnology topics from 2019 to 2021.

SU

SBS University

Bachelor of Science, Biotechnology

2016 - 2019

Completed a Bachelor of Science in Biotechnology from 2016 to 2019.

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Priyanka Rawat - Digital Marketing Executive - Devex Hub Private Limited | Himalayas