Priscila Parra

I’m a Product Designer + Marketing Lead driven by turning ideas into clear, attractive, and memorable experiences. I combine creativity with empathy, curiosity, and a strong desire to solve problems differently—because every project should feel purposeful and human.

At Magic Sound Records (2016-2019), I worked as a Production Assistant, supporting creative execution in a fast-paced environment. Later, as a Store Manager at Stradivarius (Inditex) (2017-2026), I focused on transforming the physical store into a high-conversion experience and ensuring a smooth, memorable shopping journey.

In that role, I played a key part in audiovisual and vision execution with high-quality standards, while handling brand management and logistics. I bring that same clarity and operational thinking into design—aligning details, usability, and brand consistency to elevate engagement.

Now, I lead product design and marketing work: conceptualizing intuitive interfaces and optimizing user experience to increase usability and engagement. With training in Digital Marketing, UX Design, and user-centered research (plus my visual design background), I’m ready to create experiences that connect with people and reflect a brand’s identity.