Precious Obiajunwa Iheanyi
@preciousobiajunwaihe
Data analyst and digital marketer driving customer retention and growth through analytics.
What I'm looking for
I am a data analyst and digital marketing professional with experience in customer segmentation, predictive modeling, and content strategy across telecom, publishing, and digital agencies. I have led projects analyzing millions of records, built Power BI dashboards, and applied SQL and Python to deliver actionable insights that improved retention and engagement.
My background includes roles from customer service and email support to data operations, content strategy, and data analysis at MTN Group Limited, Teleperformance, I. P. Creed Publishers and digital agencies. I combine analytical rigor with content and SEO expertise to translate data into measurable business outcomes and scalable processes.
Experience
Work history, roles, and key accomplishments
Collected, cleaned, and analyzed large datasets to build dashboards and predictive models that improved retention; contributed to projects that supported a 10% improvement in customer retention and reduced reporting time by 40%.
Content Writer
Work-Life Balance Africa
Dec 2024 - Present (1 year 1 month)
Authored multiple SEO-optimized articles daily to maintain site traffic and improve search visibility, contributing to sustained readership and engagement.
Digital Marketer
MegaWeb Digital Solutions
Apr 2024 - Present (1 year 9 months)
Managed online and offline marketing activities, wrote campaigns and ads, and led B2B client relationships to maintain brand visibility and customer loyalty.
Editor / YouTube Script Writer
I. P. Creed Publishers
Feb 2024 - Present (1 year 11 months)
Edited manuscripts and wrote scripts, improving publication acceptance by 40% and increasing digital readership and engagement by 20% through content revamps.
Digital Content Strategist
I. P. Creed Publishers
Feb 2022 - Sep 2023 (1 year 7 months)
Developed and executed digital content strategies, applied SEO best practices, and launched campaigns that expanded audience reach and improved engagement metrics.
Junior Copywriter
I. P. Creed Publishers
Mar 2019 - Dec 2021 (2 years 9 months)
Wrote social media and marketing copy that increased user engagement by 25% and supported product launch materials that exceeded sales targets by 15%.
Collected and validated large customer datasets, built automated pipelines and dashboards using SQL and BI tools, and presented insights that improved targeting and customer engagement.
Email Support Specialist
Amara Medicare Limited
Mar 2018 - Feb 2019 (11 months)
Handled high-volume patient and client email inquiries, maintained confidentiality, improved response times, and contributed to knowledge base and workflow improvements.
Customer Service Representative
Godiac Electronics Limited
Feb 2017 - Jul 2018 (1 year 5 months)
Contacted customers for leads and updates, resolved issues, and maintained brand loyalty and trust through consistent service delivery.
Education
Degrees, certifications, and relevant coursework
Federal University
Biochemistry
2022 -
Grade: 2.45
Studied Biochemistry leading to a university degree with a reported GPA of 2.45.
Community Secondary School Osu-Achara
Secondary Education Certificate, Electrical/Electronics
2016 -
Grade: 3.30
Completed secondary education at Community Secondary School Osu-Achara with a reported grade point of 3.30.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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