Open to opportunities

Prasenjit Chakrabarty

@prasenjitchakrabarty

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Management faculty, AI & marketing researcher blending industry P&L leadership with data-driven digital transformation.

India

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What I'm looking for

I seek roles combining academia and industry impact—teaching, research, and digital strategy leadership that leverage AI-driven marketing analytics and transform organizations.

I am a management faculty and founder with deep industry experience in P&L leadership, operations, and digital transformation, focused on marketing analytics and AI-driven decision making.

Over my career I led manufacturing and operations across multinational firms where I delivered efficiency gains, product launches, SAP deployments, and major cost reductions while managing large cross-functional teams.

As an academic and researcher I have taught over 1,800 students, published in IEEE and Springer journals, served as Chief Head Examiner for MAKAUT, and delivered government entrepreneurship training programs.

Through my company I have guided multiple clients in ITES, EdTech and Healthcare on digital strategy, and I enjoy mentoring students, collaborating on research, and driving pragmatic digital and ESG-aligned transformations.

Experience

Work history, roles, and key accomplishments

Current

Assistant Professor

Current

Techno India Group

Oct 2022 - Present (3 years 3 months)

Taught Marketing Research and Data Modelling to 1,800+ students, published research in IEEE and Springer journals, and served as Chief Head Examiner for MAKAUT while delivering national entrepreneurship training.

Marketing Research Data Modelling Curriculum Development Academic Publishing Training Public Speaking

Current

Founder & Director

Current

Parallox Software Pvt Limited

Mar 2021 - Present (4 years 10 months)

Founded a digital strategy and consulting firm delivering services for sales and marketing across ITES, EdTech, and Healthcare; guided digital transformation for 7+ clients and improved client engagement and revenue streams.

Digital Strategy Digital Transformation Marketing Analytics Consulting Revenue Growth Product Marketing

Plant Head / General Manager

Beam Suntory

Mar 2019 - Feb 2020 (11 months)

Led launch of Oaksmith in India and deployed SAP S/4HANA across three sites, improving operational efficiency ~25% and delivering a 30% production efficiency improvement with reduced safety incidents.

P&L management Operations Management Product Launch Operational Excellence Compliance

Plant Head (GM Grade)

Carlsberg Group

Aug 2015 - Mar 2019 (3 years 7 months)

Led operational transformation across two breweries, raising delivery performance by 30%, cutting production costs 12% and increasing Line OEE by 21% while managing 800+ personnel.

Lean Management TPM Production Planning

General Manager Operations

United Breweries Ltd.

Nov 2013 - Jul 2015 (1 year 8 months)

Led plant operations and automation for the Kingfisher portfolio, implemented India’s first SICPA auto-barcoding IoT system and grew market share by 3.5% while expanding plant capacity 50%.

Operations Management Automation IoT Regulatory Compliance Stakeholder Management

General Manager - Manufacturing

Berger Paints India

Sep 2009 - Oct 2013 (4 years 1 month)

Rebuilt and automated a damaged facility to 5,000 T/month, led a ₹250M automation project with a 75-member team, launched a new product line generating ₹56Cr pipeline and improved productivity 13%.

Project Management Automation Plant Recovery Budget Management

Senior Manager - Supply Chain

Asian Paints

Mar 2006 - Oct 2007 (1 year 7 months)

Led international business operations including planning and procurement across a complex global supply chain and earned two promotions during tenure.

Supply Chain Management Procurement International Operations Strategic Planning Process Improvement Team Leadership