PWPranatha W
@pranathaw
Experienced product manager and designer with a passion for driving revenue and improving processes.
IndonesiaWhat I'm looking for
As a seasoned product manager and designer with over 4 years of experience, I have a proven track record of driving revenue growth and improving processes. My expertise lies in product management, product design, and UI/UX design, with a strong background in agile product teams. I have successfully launched multiple products, including a U.S Immigration Case Management platform, and have assisted clients in improving their processes to boost revenue.
Throughout my career, I have worked with cross-functional teams, including UI/UX teams, marketing teams, and software engineer teams, to analyze user needs and develop new features that align with company goals. My skills in design thinking, product lifecycle management, and strategic planning have enabled me to achieve product-market fit and drive revenue growth.
I am a results-driven professional with a passion for driving excellence and improving processes. I thrive in fast-paced environments and am committed to delivering high-quality results that exceed expectations.
Experience
Work history, roles, and key accomplishments
Product Manager
PT Sentra Vidya Utama
Jun 2021 - Mar 2023 (1 year 9 months)
Directed MVP research, design and development, leveraging cross-functional collaboration to establish market fit and drive revenue from 0 for Maukuliah.id. Enhanced UI/UX design by improving search user flow, increasing total searches by 23% and conversion rates by up to 926% through strategic workflow optimization. Increasing LMS adoption rate 146% by optimizing design flow to help lecturer distr
Product Design Development
PT. Animasi Desain Halo Digital Indonesia / ADHD Studio
Jan 2021 - May 2021 (4 months)
Strategized resource allocation and tool analysis for new product design & development, realizing a 20% cost-saving, demonstrating a professional acumen in budget management and strategic planning for operational excellence. Spearheaded process optimizations reducing project preparation time by 60%, aligning with strategic planning and execution, whilst adapting procedures to meet dynamic project
UI/UX Designer
Simpul Technologies
Jan 2020 - Jan 2021 (1 year)
Led UI/UX design strategy for 7 key features, coordinating research, evaluation, and design sprints to enhance product usability, demonstrating strategic planning and execution capabilities in design operations. Spearheaded design team management, initiating ideas, overseeing documentation, and facilitating productive retrospective meetings to optimize workflow and drive team coordination, enhanci
Product Manager & Co-founder
Dailyhotels.id - CV. Agenda Kota Indonesia
Jan 2017 - Nov 2019 (2 years 10 months)
Led strategic implementation of OKR for the company and team, driving organizational excellence by increasing productivity impacts by 44% and promoting a collaborative, results-oriented culture. Orchestrated A/B testing strategies in collaboration with the business development team, optimizing product pricing and boosting sales by 65%, demonstrating effective cross-functional partnership. Managed
Education
Degrees, certifications, and relevant coursework
Pranatha hasn't added their education
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