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@pegahredjaisani
Senior UX Researcher driving user-centered design through insights.
I am a Senior UX Researcher with over 8 years of experience in human-centered design, user psychology, and research-driven decision-making. My expertise lies in both qualitative and quantitative research methods, such as usability testing, interviews, and surveys, which I utilize to uncover actionable insights that shape intuitive, user-centered digital experiences.
Throughout my career, I have excelled in translating research findings into impactful design solutions that bridge user needs with business goals. My multidisciplinary background in UX design, graphic design, and photography, combined with AI-driven research tools, enables me to deliver data-informed strategies that enhance user satisfaction, engagement, and retention. I thrive in collaborative environments, working with cross-functional teams to create products that resonate with users and deliver measurable results.
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Work history, roles, and key accomplishments
CONTACT ME Research & Insights
Aug 2021 - Present (4 years 3 months)
Senior UX Researcher with over 8 years of experience in human-centered design and user psychology. Expert in qualitative and quantitative research methods to uncover actionable insights and shape intuitive digital experiences. Skilled in translating research findings into impactful design solutions while collaborating with cross-functional teams.
CONTACT ME Research & Insights
Aug 2021 - Present (4 years 3 months)
Senior UX Researcher with over 8 years of experience in human-centered design and user psychology. Expert in qualitative and quantitative research methods to uncover actionable insights and shape intuitive digital experiences. Skilled in translating research findings into impactful design solutions, aligning user needs with business goals.
Self-Employed
Sep 2016 - Jul 2017 (10 months)
Provided expert design consulting to clients, translating their visions into visually captivating designs across print, digital, and branding projects. Demonstrated versatility by producing high-quality designs for diverse mediums.
Self-Employed
Sep 2016 - Jul 2017 (10 months)
Delivered expert design consulting to clients, collaborating closely to understand their goals and target audiences. Produced impactful visual solutions across print, digital, and branding projects, ensuring alignment with brand identities.
idealo GmbH
Nov 2015 - Aug 2016 (9 months)
Delivered expert design consulting for various projects, collaborating closely with clients to understand their goals and target audiences. Designed high-quality graphics and ensured alignment with client brand identities.
idealo GmbH
Nov 2015 - Aug 2016 (9 months)
Delivered expert design consulting for various projects, collaborating closely with clients to understand their goals. Designed high-quality graphics and ensured alignment with client brand identities, enhancing user engagement.
Strato GmbH
Dec 2014 - Aug 2016 (1 year 8 months)
Led end-to-end UX research, combining quantitative and qualitative methods to optimize user experiences. Conducted usability tests and A/B tests to identify pain points and improve task completion rates. Collaborated with teams to translate research into actionable solutions.
Strato GmbH
Dec 2014 - Apr 2016 (1 year 4 months)
Led end-to-end UX research, combining quantitative and qualitative methods to optimize user experiences. Conducted usability tests and A/B tests to identify pain points and improve task completion rates. Collaborated with cross-functional teams to translate research into actionable solutions.
Raviali
Jun 2013 - Aug 2014 (1 year 2 months)
Led a comprehensive design campaign for Tehran’s first Bio supermarket, managing research, photography, and client communication. Developed innovative campaigns and designed brand identities for clients, establishing strong visual identities.
Raviali
Jun 2013 - Aug 2014 (1 year 2 months)
Led a comprehensive design campaign for Tehran’s first Bio supermarket, managing research, photography, and client communication to deliver impactful branding solutions. Designed brand identities and developed innovative campaigns.
Degrees, certifications, and relevant coursework
Master of Arts, Media & Design
2014 - 2016
Master of Arts, Photojournalism
2011 - 2012
Bachelor of Arts (Hons), Graphic Design
2008 - 2011
Associate Degree, Graphic & Interior Design
2004 - 2007
Software and tools used professionally
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