Pedro Masid

• Redesigned Gun.io platform from the service to application experience in order streamline sign-ups and purchases, resulting in a 20% increase in conversions.

• Developed Gun.io's first AI tool, GunAI, under a new sub-brand, enabling clients to streamline job search parameters from descriptions—resulting in a 15% reduction in search time for clients.

• Redesigned the onboarding and checkout experience across the entire Firstbase product portfolio, streamlining product acquisition and achieving a 10% boost in conversions.

• Built and managed a new design system for the Firstbase App, uniting old and new brand elements with cohesive governance and consistency.

• Designed the Creditas benefits for the company’s car marketplace, incentivizing dealership owners to increase lending through Creditas, achieving an 8% boost in credit lending.

• Developed the MVP for Descomplica’s asset product suite, spanning client interface to application using Vue.js, GraphQL, PostgreSQL, and serverless architecture.

• Developed the MVP for Stoovo's cross-platform mobile app, providing users with a money management platform to connect bank accounts and track spending.