Open to opportunities

Pankaj Singh Bargali

@pankajsinghbargali

Message

I scale qualified pipelines through Meta and Google Ads, funnel optimization, analytics, and AI automation.

India

Message

What I'm looking for

I'm looking to drive measurable growth through performance marketing, qualified lead generation, funnel optimization, analytics, and AI-powered automation.

I've scaled performance marketing for Value Homz Group, 21 Express, RI WebSoft, and Firstcall Digital Marketing across real estate, travel, and B2B. At Value Homz Group, I reduced CPL by 35%, improved ROAS by 42%, and contributed to a ₹15+ Cr qualified sales pipeline.

I build and optimize Meta and Google acquisition campaigns, conversion funnels, CRM and email workflows, and reporting dashboards. I've also driven 150% month-over-month organic growth with AI-assisted content and automation while saving 20+ hours per week.

Experience

Work history, roles, and key accomplishments

Assistant Manager – Digital Marketing

Value Homz Group

Apr 2023 - Jun 2026 (3 years 2 months)

Led Meta and Google Ads for luxury real estate and travel, focused on qualified lead generation and sales pipeline growth. Reduced CPL by 35% and improved ROAS by 42% through audience segmentation, campaign restructuring, and A/B testing.

Meta Ads Google Ads Performance Marketing Lead Generation Audience Segmentation A B Testing ROAS optimization AI Automation Workflow Automation Reporting

Assistant Marketing Manager

21 Express

Oct 2021 - Apr 2023 (1 year 6 months)

Managed Meta and Google paid acquisition, reducing CAC by 28% through audience refinement and bid optimization. Built Mailchimp and HubSpot workflows, improving open rates by 25% and CTR by 18%.

Meta Ads Google Ads Paid Acquisition CAC Optimization Mailchimp HubSpot GA4 Google Data Studio Analytics Dashboards

Assistant Media Buyer

RI WebSoft Pvt. Ltd.

Sep 2020 - Oct 2021 (1 year 1 month)

Executed B2B lead-generation campaigns generating 500+ qualified leads monthly. Developed audience strategies and optimized campaigns using CPL, lead quality, and conversion trends.

B2B Lead Generation Audience Strategy Campaign Optimization CPL Conversion Tracking

Digital Marketing Specialist

Firstcall Digital Marketing

Nov 2018 - Jul 2020 (1 year 8 months)

Managed Meta and Google Ads across multiple client accounts and industries. Led a 2-member design team and maintained a 95% client satisfaction score.

Meta Ads Google Ads Client Management Team Leadership Design