Open to opportunities

Pallavi Krishna Kasala

@pallavikrishnakasala

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Experienced content strategist with a passion for impactful storytelling.

India

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What I'm looking for

I am looking for opportunities that challenge my skills and foster professional growth in a collaborative environment.

With over 8 years of experience in content and marketing, I specialize in crafting strategic, compelling content that resonates with diverse audiences. My career has been defined by my ability to thrive in dynamic, results-driven environments, where I excel at delivering impactful content solutions that drive engagement and advocacy.

I am passionate about continuous growth and innovation, always seeking challenging opportunities that push my abilities while fostering learning and professional development. My expertise spans across content writing, strategy, and management, with a proven track record of creating engaging content for various platforms and campaigns.

Experience

Work history, roles, and key accomplishments

Senior Content Writer

Sprinklr

Jul 2024 - Aug 2024 (1 month)

Specialized in crafting strategic content for multi-channel campaigns, including email marketing and webinars. Managed newsletters and collaborated with cross-functional teams to create compelling customer success stories.

Content Writing Copywriting Email Marketing Storyboarding Research Proofreading Editing Lead Generation Marketing

Content and Social Media Executive

Qure.ai

Jun 2023 - Jul 2023 (1 month)

Developed and executed a results-driven social media strategy, creating engaging content for platforms like LinkedIn and Twitter. Assisted in content creation for stakeholders and community engagement.

Social Media Strategy Content Creation Community Engagement Performance Analysis Stakeholder Engagement Thought Leadership

Content Marketing Specialist

Cisco

Jul 2019 - May 2023 (3 years 10 months)

Focused on content strategy and optimization, creating blogs, articles, and case studies. Managed social media accounts and implemented data-driven strategies to boost engagement significantly.

Content Strategy Social Media Management Data Analysis Campaign Management

Executive and Consultant Writer

Silicon India

Jan 2018 - Feb 2018 (1 month)

Contributed to the editorial team by conducting interviews and writing in-depth articles showcasing industry expertise. Produced magazine profiles for companies across APAC, Europe, and the US.

Editorial Interviewing Thought Leadership

Software Engineer

Capgemini

Jan 2016 - Jan 2018 (2 years)

Tested system software configurations and developed standard test procedures. Evaluated test results and provided workflows to meet system requirements in the mainframe domain.

Software Testing Test Development Procedures Evaluation Systems Workflows Mainframe Domain Configuration Management Quality Assurance Technical Documentation Problem Solving

Education

Degrees, certifications, and relevant coursework

Capgemini

Graduate, Software Engineering

2016 - 2018

Worked as a Software Engineer, testing system software configuration, developing standard test procedures, and evaluating test results to meet system requirements in the mainframe domain.

NMIT

Bachelor of Engineering, Electronics and Communication Engineering

2012 - 2016

Grade: CGPA: 8.29

Graduated with a Bachelor of Engineering in Electronics and Communication Engineering, focusing on software testing, system software configuration, and developing standard test procedures.