Aritri Basu

As a seasoned content writer and editor with over 8 years of experience, I have honed my skills in creating engaging content across various media platforms. My expertise lies in enhancing user engagement, streamlining content processes, and improving content quality. I am committed to delivering strategic content solutions that drive consumer experiences.

Throughout my career, I have worked with various organizations, including Publicis Sapient, Gameskraft Technologies, and Myntra Designs, where I have developed and implemented content strategies, authored and edited content, and managed digital assets. My proficiency in Adobe Experience Manager, WordPress, and other web tools has enabled me to optimize content for search engines and improve user engagement metrics.

I am a collaborative team player with excellent communication and project management skills, having worked with cross-functional teams to ensure cohesive project development and delivery. I am passionate about staying up-to-date with industry trends and best practices, and I am committed to continuous learning and growth.