Palak Rautela
@palakrautela
I lead SEO-driven editorial strategy and multimedia storytelling for digital platforms.
IndiaWhat I'm looking for
I lead the content lifecycle and editorial strategy for talkndheal.com and immortalvarta.com at Immortal Varta Pvt. Limited. I oversee research, planning, freelance writers, and SEO-driven publishing to support sustainable organic growth.
I also drive user retention for the Talkndheal app through strategic push notifications and Play Store reputation management.
Previously, I wrote university, exam, educational news, and UG/PG program content at My College Buddy, ensuring published work met originality, AI, and plagiarism-free standards. At Radio Kedar 91.2 FM, I developed Hindi audience-centric programs and conducted field interviews that highlighted local lifestyle and community narratives.
My background spans content writing, copywriting, editing, SEO, social media, scriptwriting, public speaking, and interviewing across corporate, governmental, and grassroots media.
Experience
Work history, roles, and key accomplishments
Creative Content Lead
Immortal Varta Pvt. Limited
May 2025 - Present (1 year 3 months)
Spearheaded content lifecycle and editorial strategy for talkndheal.com and immortalvarta.com. Managed end-to-end editorial processes, including research, planning, and overseeing freelance writers.
Content Writer
My College Buddy
Jan 2024 - May 2025 (1 year 4 months)
Authored comprehensive content on universities, exams, educational news, and UG/PG programs. Ensured all published work met high standards for originality, being verified as AI and plagiarism-free.
Radio Jockey
Radio Kedar 91.2 FM
May 2023 - Dec 2023 (7 months)
Developed and scripted audience-centric programs in Hindi tailored to local listener preferences. Conducted field interviews with local residents to highlight lifestyle and community narratives.
Freelance Content Writer
Weaving Thoughts
Dec 2021 - Jul 2022 (7 months)
Provided freelance content writing services.
Copywriter Intern
Media Designs
Jul 2021 - Sep 2021 (2 months)
Completed a copywriting internship.
Content Writer & SEO
TourStayTravel
Sep 2020 - Dec 2020 (3 months)
Worked as a content writer and SEO specialist.
Content Editor/Writer Intern
Soch India
Jan 2019 - Jan 2020 (1 year)
Interned as a content editor and writer.
Education
Degrees, certifications, and relevant coursework
Hemvati Nandan Bahuguna Garhwal University
Master of Arts, Journalism and Mass Communication
2022 - 2023
Activities and societies: Event President for major cultural events and exhibitions.
Pursued a Master of Arts in Journalism and Mass Communication, serving as Event President for major cultural events and exhibitions.
Lingya's Lalita Devi Institute Of Management And Sciences
Bachelor of Arts, Journalism and Mass Communication
2018 - 2021
Completed a Bachelor of Arts in Journalism and Mass Communication, gaining foundational knowledge in media and communication.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Job categories
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