At University Living Accommodation, I created and optimized SEO/AEO content for international student audiences, including property listings, blogs, city guides, university descriptions, and web pages. I also wrote podcast and social media scripts for US, UK, and ROW markets.
I led and trained a team of three writers, managing editing, quality standards, and content delivery. I worked with marketing and cross-functional teams to align content plans with business goals and campaign priorities.
At Instate Media Pvt. Ltd., I created SEO-focused content for multiple clients and collaborated with SEO teams on keyword targeting and on-page optimization. Earlier, as a News Writer at Times Now Navbharat, I researched and wrote news stories, covered real-time stories, and supported newsroom reporting workflows.

