Open to opportunities

Paddy Holly

@paddyholly

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I build Web3 brands, communities and launches that drive followers, volume and revenue.

United Kingdom

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What I'm looking for

I'm looking to lead growth, brand, community and launches for ambitious Web3 products, working closely with founders, product, engineering and design from early ideas through launch.

I've led growth and marketing for Cascade, building its brand and social presence from zero to 57,000+ followers ahead of launch. My launch campaign generated 750,000+ views and 38,000+ reposts, followed by an $8M pre-deposit campaign oversubscribed by $20M.

At Pallet Exchange and Drip Trade, I grew marketplace communities to 22,000+ and 23,000+ followers while supporting more than $80M in trading volume. I led launches including the first tradable digital collection on Sei and HypersOnHL, which generated $1.5M in mint revenue and $10M in secondary volume.

I co-founded Mizu Market and now build and test product concepts for Fundhouse, an AI-agent investment-fund platform. I work closely with founders, product, engineering and design teams from early ideas through launch.

Experience

Work history, roles, and key accomplishments

Growth Lead

Cascade

Jan 2025 - Dec 2026 (1 year 11 months)

Built brand and social presence from zero to 57,000+ followers, leading positioning, content, and community ahead of launch. Led a launch campaign generating 750,000+ views and 38,000+ reposts, followed by an $8M pre-deposit campaign oversubscribed by $20M.

Brand Strategy Social Media Marketing Community Management Content Strategy Campaign Management Positioning