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Naeem Shabir

@naeemshabir

Marketing and growth lead across Web3 and gaming who helped grow IGGalaxy to 100,000+ registered users in its first beta year.

United Kingdom

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At Intergalactic Gaming / IGGalaxy, I co-founded a gaming platform that reached 100,000+ registered users in its first beta year. I also contributed to multimillion-dollar fundraising and delivered 1,000+ tournaments.

Across Aethir Cloud / Aethir Edge, GameOn and other Web3 contracts, I led product marketing and go-to-market work that contributed to $7m+ in Aethir Edge gross sales and helped grow GameOn's community by 25,000+. I translated technical products into messaging, launches and campaigns that connected audiences with products.

At Hamieverse, I led marketing, content and community staff and used social analytics to refine content, helping lift engagement by 300%. In my current independent AI projects, I design reusable workflows and internal agent tools for research, strategy and content production, with structured context and human review.

Experience

Work history, roles, and key accomplishments

Current

Applied AI Projects & Professional Development

Current

Independent

Jun 2025 - Present (1 year 4 months)

Designed reusable AI workflows and context architecture for research, strategy and content production, and developed internal agent tools with human review gates.

ChatGpt Claude Gemini AI Workflows Context Architecture Agent Design Playbooks Knowledge Libraries

Fractional Chief Marketing Officer

Hamieverse

Mar 2026 - Oct 2026 (7 months)

Led marketing, content and community staff, directed video briefs and production reviews, and developed paid social strategies. Supported a closed beta and refined NFT positioning, lifting engagement by 300%.

Social Analytics Paid Social Instagram TikTok YouTube NFT Community Management Content Strategy

Client and Campaign Operations

GIG Retail

Nov 2025 - Mar 2026 (4 months)

Managed client relationships and coordinated retail media campaign operations for Amazon and Iceland, aligning creative, marketing and product teams with client stakeholders.

Client Management Campaign Operations Retail Media Cross functional Coordination

Marketing Manager

Partisia Blockchain

Dec 2024 - Jun 2025 (6 months)

Led product GTM and ecosystem activations for a privacy-first Layer 1, translating MPC-as-a-service and privacy into product messaging and education.

Product Marketing GTM Strategy Ecosystem Activations MPC Privacy Interoperability Content Strategy

Marketing Manager / Portfolio Marketing Lead

Master Ventures / MV Global

Jun 2024 - Dec 2024 (6 months)

Built positioning and GTM playbooks for DePIN, DeFi and AI portfolios, partnering with founders on launches, content sprints and creator activations.

Positioning GTM Playbooks DePIN DeFi AI Creator Activations Ecosystem Partnerships

Marketing Manager to Chief Marketing Officer

GameOn

Jun 2024 - Oct 2024 (4 months)

Designed and executed Euro 2024 and pre-TGE acquisition campaigns, growing the community by 25,000+ and supporting thousands of LALIGA digital pack sales.

Acquisition Campaigns Community Growth Content Strategy Creator Led Campaigns Paid Ads Conversion Rate Optimization

Marketing Manager

Aethir Cloud / Aethir Edge

Jan 2024 - Jun 2024 (5 months)

Led product marketing and GTM for the Aethir Edge hardware launch, contributing to $7m+ in gross sales across multiple sold-out preorder rounds.

Product Marketing GTM Strategy Hardware Launch Positioning Landing Pages FAQs KOL Briefs AMAs PR Community Education

Marketing Manager

BlockGames / Shatterpoint

Oct 2022 - Jun 2023 (8 months)

Built Shatterpoint's reveal-to-mint narrative across X, Discord and Telegram, driving 200%+ social growth and supporting the Founder Hero NFT collection launch.

Social Media Discord Telegram NFT Allowlisting Creator Partnerships Community Growth

Marketing Manager

Axpire / Moola

Jan 2022 - Sep 2022 (8 months)

Led the PayBX-to-Moola rebrand and pre-launch marketing for a consumer crypto payments product, growing the community by 120% and increasing engagement from 1% to 3.9%.

Rebranding Pre Launch Marketing Positioning Brand Guidance Social Media Community Management

Co-Founder & Chief Marketing Officer

Intergalactic Gaming / IGGalaxy

Sep 2017 - May 2021 (3 years 8 months)

Co-founded and grew a gaming platform to 100,000+ registered users in its first beta year, contributing to multimillion-dollar fundraising and leading a distributed marketing team.