I help e-commerce and lead-gen brands scale paid acquisition profitably on Meta, TikTok, and Google. As a freelance Performance Media Buyer, I manage campaigns for brands across the UAE, KSA, Kuwait, the USA, and Egypt.
For a UAE/KSA fragrance brand, I achieved 5.8x ROAS on $48K spend in 90 days; for a KSA fashion brand, I achieved 4.8x ROAS on $62K during Ramadan. I also cut cost per lead by 44% for a Dubai real estate campaign.
I set up server-side Conversions API tracking and weekly Looker Studio reporting, and use creative testing and broad CBO / Advantage+ structures to scale campaigns. My process includes auditing tracking and landing pages, testing hooks and angles, and scaling winning ads.
I started in tele-sales, real estate sales, and collections, which shapes how I optimize for leads that actually close—not just cheap clicks. I also handled collection and repayment follow-ups on the Tamara account at FINTRESTLE LOANS & OVERDUES RESCHEDULING SERVICES LLC.
