
aman User
@amanuser30
I build measurable paid-media campaigns that drive e-commerce growth, leads, and brand reach.
What I'm looking for
I'm currently leading paid-media strategy, optimization, budget management, measurement, and reporting for healthcare and pharmaceutical accounts at MedAdd. My campaigns for Pharco and Jamjoom across TikTok, Instagram, YouTube, and Snapchat delivered tens of millions of impressions and video views.
At Flowershop91, I owned performance marketing and digital growth across paid advertising, website operations, measurement, creative execution, and online sales support. I managed EGP 50K–200K in monthly spend, supported 1,000–1,500 monthly orders, and achieved e-commerce ROAS of up to 22x.
I also resolved Meta Pixel and Conversions API issues to improve campaign measurement, and supported Valentine’s week activity that contributed to EGP 16M in total sales. Earlier at NextGen, I managed Meta, Google, and TikTok campaigns for nutritional supplements, generating up to EGP 500K in directly attributed monthly online sales from an EGP 50K budget.
Across Egypt and Saudi Arabia, I use platform, audience, creative, and market-level signals to reallocate spend and improve outcomes. I bring hands-on experience with Meta Ads, TikTok Ads, Google Ads, GA4, Google Tag Manager, pixels, reporting, e-commerce growth, and lead generation.
Experience
Work history, roles, and key accomplishments
Senior Media Buyer / Performance Marketing Specialist
MedAdd
Jan 2025 - Present (1 year 8 months)
Lead campaign setup, media buying, optimization, budget management, performance analysis, and reporting for healthcare and pharmaceutical accounts. Delivered multi-platform campaigns for clients such as Pharco and Jamjoom, generating millions of impressions and video views.
Performance Marketing & E-commerce Specialist
Flowershop91
Jan 2023 - Jan 2025 (2 years)
Owned performance marketing and digital growth across paid advertising, website operations, measurement, creative execution, and online sales support. Managed monthly ad spend of EGP 50K-200K and achieved e-commerce ROAS up to 22x.
Media Buyer
NextGen
Jan 2021 - Jan 2023 (2 years)
Managed paid-media campaigns for nutritional supplements across Meta Ads, Google Ads, and TikTok Ads, including campaign setup, targeting, optimization, budget allocation, and performance monitoring. Achieved up to 10x ROAS with a monthly budget of EGP 50K.
Freelance Media Buyer
Direct Client Projects
Jan 2019 - Jan 2021 (2 years)
Worked independently with restaurants and interior finishing and decoration businesses, supporting paid-media planning, audience targeting, creative coordination, lead generation, and campaign optimization. Managed a consumer-electronics project in 2020 focused on smartwatches and smart accessories.
Education
Degrees, certifications, and relevant coursework
Cairo University
Bachelor of Laws, Law
Studied law at the Faculty of Law, Cairo University.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Job categories
Skills
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