Open to opportunities

omar laaroui

@omarlaaroui

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Sales-focused marketing professional blending ads, content, and customer growth.

Morocco

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What I'm looking for

I’m looking for a role where I can combine sales execution with marketing experimentation—running ads and improving content—while owning customer experience and measurable growth. I value practical feedback loops and clear execution from start to results.

I build growth through sales execution and marketing experimentation. As a Store Manager for a women’s clothing store, I handled sourcing, pricing, sales, and customer service—making day-to-day decisions that directly impacted revenue.

I’ve also driven product and margin improvements by switching part of the stock from wholesaler-supplied items to my own djellaba line, raising gross margin per piece from 30-50 DH to around 200 DH. I ran small Facebook ad tests for the new line, including pixel setup, and refined the approach after an early pricing-transparency mistake increased cost per lead.

Beyond retail, I contributed to SaaS/app ideation and educational marketing by writing and organizing course content and helping plan and post across TikTok, Instagram, Facebook, LinkedIn, and Twitter. I bring a practical mindset—researching market fit and feasibility, following through on lead conversations, and staying organized from first outreach to ongoing communication.

Experience

Work history, roles, and key accomplishments

Store Manager

Clothing Store

Aug 2023 - May 2026 (2 years 9 months)

Managed daily operations for a women's clothing store, including sourcing, pricing, sales, and customer service. Introduced a new djellaba line and ran Facebook ad tests with pixel setup to support the launch.

Store Operations Sourcing Pricing Sales Customer Service Facebook Ads Meta Ads Pixel Tracking

Marketing & Content Contributor

Inyxia

May 2024 - Nov 2024 (6 months)

Worked on a small team brainstorming SaaS and app project ideas, researching market fit and feasibility. Wrote and organized educational course content and helped plan and post social media content across multiple platforms.

Market Research Copywriting Educational Content Creation Social Media Management TikTok Instagram Facebook LinkedIn Twitter

Property Manager

Assem Real Estate

Jan 2018 - Feb 2022 (4 years 1 month)

Managed day-to-day operations for a group of rental apartments and garages. Handled property viewings, tenant communication, and resolved issues as they came up.

Property Management Rental Operations Tenant Communication Issue Resolution

Sales Intern

SAHAM Assurance

Jul 2019 - Aug 2019 (1 month)

Cold-called schools, hotels, and businesses to pitch insurance services. Built and maintained a contact list and helped organize client files and paperwork.

Cold Calling Lead Generation Lead Follow Up Insurance Sales Client Outreach