Open to opportunities

Oluwatosin Sobukola

@oluwatosinsobukola

Message

I’m a data analyst turning research into executive-ready insights and strategies.

Ghana

Message

What I'm looking for

I’m looking for a role where I can turn complex data into clear executive insights—building dashboards, running rigorous statistical analysis, and partnering cross-functionally to improve growth decisions through measurable outcomes.

I’m a results-driven Data Analyst and Quantitative Researcher with 3+ years of progressive experience delivering actionable insights through rigorous data-driven methodologies. I specialize in statistical analysis, data visualization, and business intelligence to support strategic decision-making at executive level.

Across roles, I’ve managed end-to-end quantitative research studies, synthesized multi-source datasets, and translated findings into clear recommendations for diverse stakeholders. I also lead reporting and optimization work—building Power BI/Tableau dashboards, automating workflows with Excel and SQL, and improving efficiency through structured, repeatable analysis processes.

Experience

Work history, roles, and key accomplishments

Current

Data Analyst & Digital Marketer

Current

RS Group of Companies

Nov 2025 - Present (6 months)

Led data collection, cleaning, and analysis to support marketing campaign reporting. Built Power BI and Tableau dashboards for real-time KPI visibility and automated reporting workflows with Excel and SQL to improve data accuracy and reduce manual effort.

Data Collection Data Cleaning Dashboarding Power BI Tableau SQL Excel Automation Digital Marketing Analytics ROI Analysis

Current

Co-Founder & Chief Operating Officer

Current

Neila Creatives Media Ltd

May 2021 - Present (5 years)

Directed day-to-day operations and aligned execution with long-term business strategy, including budgeting, forecasting, and resource allocation. Led integrated marketing and product innovation initiatives and implemented KPIs and performance management frameworks to improve organizational productivity and drive brand growth.

Operations & Strategy Budgeting and forecasting Team Leadership KPIs Integrated Marketing Product Innovation Process Design Stakeholder Management Resource Allocation

Quantitative Researcher & Administrator

Fantein Business and Research Consulting Ltd

Mar 2022 - Mar 2025 (3 years)

Designed and executed end-to-end quantitative research studies, analyzing survey and field experiment data to generate actionable consumer and market insights. Built executive dashboards in Power BI and Tableau and improved reporting efficiency by 30%, informing marketing strategy revisions for 3+ client accounts.

Quantitative Research Statistical Analysis SPSS SAS R Hypothesis Testing Customer Segmentation Data Visualization Survey Design

Associate Partner

Esprayme Inc.

Sep 2021 - Jan 2024 (2 years 4 months)

Managed associate performance tracking systems and facilitated weekly stakeholder meetings, delivering data-driven feedback to improve team productivity. Supported business development through advertising partnership sourcing and merchant onboarding to help expand the e-commerce platform and drive revenue growth.

KPI Tracking Stakeholder Management Business Development Merchant Onboarding E Commerce Operations