Oluwaseyi Kolawole
@oluwaseyikolawole
Marketing lead and UX designer with a passion for user engagement.
What I'm looking for
I am a dedicated marketing lead and user experience designer with a strong track record in driving user acquisition and enhancing product engagement. At Tingtel Limited, I spearheaded user acquisition efforts that resulted in over 100% year-over-year growth in app installs. My strategic approach to marketing has significantly boosted monthly revenue through targeted optimization campaigns and in-depth keyword research.
In my role as a user experience designer at Snappay, I developed wireframes and prototypes that effectively communicated design ideas to developers. My commitment to usability testing and gathering feedback has allowed me to create intuitive user interfaces that enhance user satisfaction. I thrive in collaborative environments where I can leverage my creative skills to establish a strong brand presence and deliver impactful marketing strategies.
Experience
Work history, roles, and key accomplishments
Marketing Lead
Tingtel Limited
Oct 2021 - Present (3 years 9 months)
Drove user acquisition efforts, resulting in over 100% year-over-year growth in app installs. Led high-impact strategies that significantly boosted monthly revenue. Executed targeted optimization campaigns that drastically reduced Cost-Per-Install (CPI).
User Experience Designer
Snappay
Oct 2023 - Dec 2024 (1 year 2 months)
Developed wireframes and prototypes, defined the right interaction model, and communicated design ideas and prototypes to developers. Conducted concept and usability testing and gathered feedback.
Volunteer Graphic Designer
Mirabel Radio
Jul 2020 - Dec 2022 (2 years 5 months)
Developed a diverse array of promotional flyers for social media platforms. Created banners, high-quality images, and relevant icons for website update.
Lead Creative Designer
Tingtel Limited
Feb 2021 - Oct 2021 (8 months)
Created and designed various materials for digital and print. Implemented feedback and changes whenever possible. Established creative direction for the company.
Creative Designer
Teeth4tat Consulting Solutions
Aug 2020 - Feb 2021 (6 months)
Developed concepts by hand or with software, and executed original content by determining the ideal usage of color, text, font style, imagery, and layout for clients. Tested graphics across various media.
Content Designer
Phenom Communications
Jan 2019 - Mar 2020 (1 year 2 months)
Prepared rough drafts and presented ideas, conceptualized visuals based on requirements, scheduled projects and defined budget constraints. Created and edited motion graphic videos for clients.
Education
Degrees, certifications, and relevant coursework
Google SkillShop
Certification, Google Ads Apps
Achieved Google Ads Apps Certification, demonstrating expertise in managing and optimizing app campaigns. This certification validates proficiency in leveraging Google Ads for mobile application promotion and user acquisition strategies.
Coursera
Certificate, UX Design
Completed the Google UX Design Certificate program, gaining foundational knowledge and practical skills in user experience design. The curriculum covered key aspects of the UX design process, from user research to prototyping and usability testing.
Udemy
Certificate, Content Marketing
Completed a certificate course in Content Marketing, learning effective strategies to grow businesses through compelling content creation and distribution. The program covered principles of engaging content development and audience targeting for various platforms.
The Polytechnic, Ibadan
Diploma, General Studies
Grade: Upper Credit (Second Class Upper)
Completed tertiary education at The Polytechnic, Ibadan, graduating with Upper Credit (Second Class Upper). The curriculum provided a comprehensive foundation in general academic principles, preparing for a professional career.
Udemy
Certificate, Digital Marketing Automation
Acquired a certificate in Digital Marketing Automation, focusing on strategies to enhance efficiency and save time in marketing operations. This course provided insights into automating various marketing tasks for improved productivity and campaign management.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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