Open to opportunities

Ola ajayi Boluwatife

@olaajayiboluwatife

Message

I grow brands through data-led social media strategy, high-performing content, and engaged online communities.

Nigeria

Message

What I'm looking for

I’m looking for a role where I can build data-informed social strategies, create high-performing content, grow engaged communities, and collaborate with teams that value experimentation, brand storytelling, and measurable business results.

I’ve grown Virtuous Life across Instagram, TikTok, and LinkedIn, increasing follower growth by 67%, average engagement by 42%, and website traffic and lead generation by 31% in eight months.

I create Reels, carousels, Stories, and SEO-optimized captions that combine visual storytelling with performance data. Using Canva, Adobe Lightroom, Buffer, Notion, Metricool, and Google Analytics, I turn content insights into stronger reach, conversions, and ROI.

For Prep It Foods Solutions, I grew Instagram followers from 850 to 2,100 in four months and supported a 33% sales increase after a product launch. At DMI Agency, I audited and developed strategies for client accounts across fitness, education, and lifestyle, improving average engagement by 35%.

I also bring community management, affiliate marketing, and operational coordination experience from Learnlada and Expertnaire. I enjoy building meaningful audience relationships, adapting quickly to platform changes, and helping brands stay visible, relevant, and results-focused.

Experience

Work history, roles, and key accomplishments

Current

Social Media Manager

Current

Virtuous Life

Jun 2024 - Present (2 years 3 months)

Spearheaded end-to-end social media strategy across Instagram, TikTok, and LinkedIn, resulting in a 67% increase in follower growth within 8 months and a 42% rise in average engagement rate. Developed data-informed content calendars and high-performing visual content, improving campaign ROI by 45%.

Social Media Strategy Content Marketing Instagram TikTok LinkedIn Canva Notion Buffer Metricool Google Analytics Hashtag Research Community Engagement KPI Tracking ROI Measurement A B Testing Video Editing Copywriting Audience Segmentation Performance Marketing

Virtual Assistant

Learnlada

Apr 2024 - Dec 2024 (8 months)

Executed accurate and efficient data entry management for course enrollment records, student progress tracking, and event scheduling, ensuring 99.8% data accuracy and reducing administrative errors by 40%. Delivered top-tier community management by fostering engagement across Instagram and WhatsApp groups, increasing active participation by 50%.

Data Entry Community Management Instagram WhatsApp Google Calendar Notion Customer Service Scheduling Process Improvement Google Workspace Workflow Optimization Project Management

Social Media Manager Intern

DMI Agency

Jan 2024 - Jun 2024 (5 months)

Conducted in-depth social media audits for 8+ client accounts across industries including fitness, education, and lifestyle, identifying gaps in content strategy, brand consistency, and engagement practices. Developed and implemented tailored social media strategies, resulting in an average 40% increase in follower growth and 50% higher engagement rates.

Social Media Audits Content Strategy Instagram TikTok LinkedIn Canva Capcut Metricool Google Analytics performance reporting Audience Targeting Content Pillars Hashtags Engagement Strategy Lead Generation

Social Media Manager

Kayan Home Goods

Jan 2024 - Apr 2024 (3 months)

Developed and executed a comprehensive social media strategy to promote home goods and kitchen utensils on Instagram, increasing brand visibility and positioning the brand as a go-to destination for modern Nigerian home aesthetics. Created high-quality visual content and planned a 30-day content calendar, improving campaign ROI by 50%.

Social Media Strategy Instagram Content Creation Canva Buffer Notion Hashtag Research Community Engagement Instagram Insights Google Analytics Performance Analysis

Social Media Manager

Prep It Foods Solutions

Jan 2024 - Apr 2024 (3 months)

Designed and executed a targeted social media strategy for the Instagram page, increasing follower count from 850 to 2,100 within 4 months and boosting average post engagement by 52%. Curated visually compelling content and implemented intelligent hashtag strategies, driving a 48% increase in profile visits and a 37% rise in link clicks.

Social Media Strategy Instagram Content Creation Canva Hashtag Strategies Community Engagement Instagram Insights Metricool Trend Analysis Audience Segmentation Influencer Collaboration Performance Monitoring

Affiliate Marketer

Expertnaire

Aug 2023 - Dec 2023 (4 months)

Developed and executed personalized affiliate marketing strategies to promote digital courses in the EdTech space, resulting in a 45% increase in affiliate-driven sign-ups and a 38% rise in overall course enrollment. Identified and established relationships with 25+ bloggers, influencers, and content creators across Nigeria and West Africa.