Novia Hananto

I'm producing end-to-end advertising campaigns at V+Short / Visionplus Short, from creative briefing and production readiness through launch, evaluation, and optimization.

At VISION+, I plan offline brand activations including press conferences, exclusive screenings, cast meet-and-greets, football watch parties, and mall activations. I coordinate marketing, talent, fan communities, and venue partners to build engagement and support subscription conversion.

I've managed KOL and media collaborations for Vision+ Original Series and campaigns for brands including Sariwangi, Blibli.com, Tokopedia, Pucelle, Bebelac, Smartfren, and inDrive. Through KOL fee negotiations, I achieved approximately 10–20% budget savings while maintaining campaign impact.

I bring experience across campaign management, advertising production, influencer marketing, digital marketing, events, and cross-functional project coordination. I enjoy creating impactful brand experiences through strategic production and operational excellence.