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Nino VujasinovicNV
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Nino Vujasinovic

@ninovujasinovic

Senior Product Designer who builds scalable UX and design systems to improve usability, decisions, and conversion.

Serbia
Message

What I'm looking for

I want to design scalable products where behavioral UX and accessibility matter—improving onboarding, decision-making, and conversion. I enjoy cross-functional collaboration, design systems, and data-informed iteration to simplify complex workflows.

I’m a Senior Product Designer with 12+ years designing scalable digital products across SaaS, Enterprise systems, iGaming, eCommerce, and EdTech. I focus on simplifying complex workflows, improving user decision-making, and creating intuitive experiences that balance business goals, usability, and product strategy.

Across B2B and B2C products, I’ve led UX and product experience improvements spanning design systems, onboarding flows, CRM experiences, retention mechanics, and operational platforms. I combine UX thinking, behavioral design, research, prototyping, and AI-assisted workflows to deliver scalable, high-impact outcomes.

In recent roles, I’ve driven behavioral UX and accessibility improvements, refined high-traffic user flows, and optimized key mechanics like the FreeBet Token system. I work cross-functionally to align UX improvements with business objectives—using user research, usability testing, and behavioral insights (e.g., Contentsquare) to remove friction and reduce cognitive load.

Experience

Work history, roles, and key accomplishments

BoyleSports logoBO
Current

Senior Product Designer

Jul 2025 - Present (1 year)

- Leading UX and product experience improvements across the BoyleSports Casino and Gaming platform, focusing on usability, behavioral UX,
accessibility, engagement, and conversion optimization.
- Contributing to the redesign and refinement of critical betting and gaming experiences across high-traffic user flows.
- Designing and optimizing the FreeBet Token system to improve clarity, usability, an

Upgrade logoUP

Senior Product Designer

Sep 2024 - Jun 2025 (9 months)

- Worked on user-centric digital products across multiple industries, translating complex user and business requirements into scalable and
accessible product experiences.
- Designed wireframes, prototypes, and high-fidelity interfaces for web and platform-based products.
- Collaborated closely with developers, project managers, and stakeholders throughout the product lifecycle.
- Conducted UX rese

Quantox Technology logoQT

Senior Product Designer

Nov 2021 - Jul 2024 (2 years 8 months)

- Designed and improved digital products across SaaS, EdTech, enterprise, and platform-based ecosystems, focusing on workflow
optimization, usability, and scalable user experiences.
- Led UX/UI design initiatives for projects including NIS Drive.GO, Quantox Academy, and Intim.de.
- Improved workflow efficiency and usability across operational and customer-facing products.
- Conducted usability tes

Quantox Academy logoQA

UX/UI Course Instructor

Oct 2023 - Jun 2024 (8 months)

- Mentored 30+ students through a practical UX/UI curriculum focused on real-world product design workflows.
- Taught wireframing, prototyping, usability testing, interaction design, and UX fundamentals.
- Guided students in creating portfolio-ready product design case studies and practical design solutions.
- Provided structured feedback and industry-oriented mentorship focused on product thinkin

M&I Systems, Co. logoMC

Senior Product Designer

Sep 2019 - Sep 2021 (2 years)

- Worked on enterprise software solutions and operational systems focused on workflow optimization, reporting, and usability.
- Designed and optimized interfaces for Beyond Business Suite and Beyond Smart Reports.
- Contributed to enterprise workflow improvements and operational efficiency initiatives.
- Participated in the development of Serbia's new fiscal cash register system with a focus on us

Up For Jobs logoUJ

User Interface Designer

Feb 2017 - Jul 2019 (2 years 5 months)

Designed user experiences and visual systems for multiple platforms across recruitment, education, and freelancing ecosystems.

Up For Jobs logoUJ

UX/UI Designer

Feb 2017 - Jul 2019 (2 years 5 months)

- Designed user experiences and visual systems for multiple platforms across recruitment, education, and freelancing ecosystems.
- Worked on UX/UI design for UpForJobs, UpForSuccess, UpPaq, and additional platform-based products.
- Defined UX processes including research, wireframing, prototyping, testing, and interaction design.
- Conducted usability testing, analytics reviews, and heatmap analys

Bitlab logoBI

Graphic/UI
 Designer

Jul 2013 - Aug 2014 (1 year 1 month)

- Designed visual identities and interfaces for web and mobile applications.
- Worked on products including RTRS, UNO Radio, Wines of Montenegro, and Agroinfo.
- Collaborated within Scrum-based teams to deliver digital products and interface improvements.
- Contributed to usability, visual consistency, and user experience optimization across multiple projects.

Education

Degrees, certifications, and relevant coursework

TE

Technological

Graphic Engineering

UU

Univerzitet za poslovne studije (UPS)

Two Years, Graphic Design

2012 - 2014

TF

Technological Faculty

Graphic Engineering

2009 - 2011

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